Senior Digital Product Analyst, Design Systems (Remote)

Company Description

At Abercrombie & Fitch, The Sr. Digital Product Analyst (Design System) works at the intersection of business, technology, and design to define and deliver human-centric, digitally enabled experiences throughout the ecosystem for our global brands.

This highly visible and collaborative role is focused on identifying and delivering value within their respective internal digital product area as part of A&F’s Audience Strategy & Marketing Technology team. This role operates strategically in developing the Marketing organizations vision and direction for Design System while tactically inspiring cross functional teams and leading the daily activities enabling their product area.

What Will You Be Doing? 

• Collaborating with cross-functional areas (Marketing Strategy, Design, Content, IT, Analytics) to identify and deliver value through a human-centric, digitally enabled ecosystem.
• Identifying and documenting business requirements in the format of product epics, features, user stories and acceptance criteria.
• Managing multiple stakeholder expectations while delivering on the Design System product vision, ensuring decisions that impact the product are grounded in material business and customer benefits.
• Owning and grooming a marketing-focused Design System product backlog based on performance while maintaining balance between innovative capabilities and foundational refinements and enablers.
• Delivering the Design System value through a highly-collaborative, cross-functional team comprised of business, technology, and design disciplines working in an agile framework.
• Engaging relevant stakeholders to create deployment plans and internal communications; ensuring product capabilities are positioned for successful adoption across functions and brands.
• Providing end-to-end subject matter expertise internally and as the primary point for any marketing needs related to the Design System.
• Participate and lead digital product activities (story mapping, scrums, stand-ups, design reviews, sprint demos, sprint planning, retrospectives, etc.)
• Oversee UAT acceptance of new product features/capabilities
• Drive adoption of Design System across Marketing organization

What Do You Need To Bring? 

• 4-year college degree or equivalent experience.
• 4 or more years digital product management experience in consumer or internal-facing web and mobile products with track record of delivering new and innovative experiences to market.
• 1 or more years retail industry experience or equivalent domain experience.
• Prior experience with Design Systems
• Prior experience with digital design tools such as Figma, Sketch, Adobe XD
• Proficiency at appropriately applying Design Thinking, Agile, and Lean methods to identify and deliver high-value business and customer outcomes through digital products.
• Well versed in modern digital technologies and ability to facilitate communication and activities between business, technology, and design teams.
• Strong communication skills and proven ability to influence both at a strategic leadership level and cross functionally.
• Strategic mindset and bias for action with strong ability for strategic planning, defining OKR’s and driving business outcomes through digital products.
• A proven track record of delivering innovative and engaging user experiences informed by data and insights.
• Ability to perform well in high pressure situations, balance competing priorities, and demonstrate the ability to work without direct supervision.
• Natural leader, with ability to bring a group to consensus and inspire enthusiasm towards the goals of the team.

Preferred Experience:

• 3 or more years of experience with Software Development Life Cycle
• Prior experience with Content Management and/or Digital Asset Management, especially Adobe Experience Manager (AEM)

Our Company 

Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, Hollister, Gilly Hicks and Social Tourist. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.  

Our Values 

We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign for