Director of Commercial Marketing - Global

Expected Travel: Up to 25%

Requisition ID: 11195

 

About Teleflex Incorporated

As a global provider of medical technologies, Teleflex is driven by our purpose to improve the health and quality of people’s lives. Through our vision to become the most trusted partner in healthcare, we offer a diverse portfolio with solutions in the therapy areas of anesthesia, emergency medicine, interventional cardiology and radiology, surgical, vascular access, and urology. We believe that the potential of great people, purpose-driven innovation, and world-class products can shape the future direction of healthcare. 
 
Teleflex is the home of Arrow™, Barrigel™, Deknatel™, QuikClot™, LMA™, Pilling™, Rüsch™, UroLift™ and Weck™ – trusted brands united by a common sense of purpose.
 
At Teleflex, we are empowering the future of healthcare.  For more information, please visit teleflex.com.

 

Interventional - The Interventional business unit at Teleflex offers innovative medical devices that are used to diagnose and treat coronary and peripheral vascular diseases. We place a strategic emphasis on complex coronary and peripheral interventions, vascular access, bone access, specialty biologic treatments and cardiac assist. Our current Interventional products include a broad range of clinically relevant solutions, such as our GuideLiner® and Turnpike® Catheters, AC3 Optimus™ Intra-Aortic Balloon Pump and OnControl® Powered Bone Access System. With a strong R&D footprint and pipeline, our fast-growing Interventional business unit is poised to continue the development of new technologies to serve critically ill patients for years to come. Join a dynamic, growing team that offers healthcare providers an array of medical technology solutions that make a difference in patients’ lives.

Position Summary

The Director of Commercial Marketing - Global will lead, manage, and oversee execution of the Global Product Management and downstream marketing tactics for an assigned franchise of products in our North America and OUS markets (EMEA, LATAM, APAC). The incumbent will ensure product, promotional and clinical program alignment to strategy to achieve the growth and profit expectations for the Global Interventional business unit.

Principal Responsibilities

•    Attract top talent and guide and support professional development for team members. 
•    Provide strategic guidance and supervise Marketing Managers and Product Managers who report to this position. 
•    Provide the leadership necessary to direct the business in its mission to achieve the sales, gross margin and contribution profit objectives established by the lnterventional Business Unit.
•    Lead cross-geographic and cross-functional team(s) to ensure project and launch success 
•    Be the advocate for international markets and market development at the business unit level
•    Act as passionate change agent to develop and expand specified market areas.
•    Develop and implement strategic initiatives by optimizing resources.
•    In conjunction with the Vice President of Global Marketing, develop the annual International operating plan for the lnterventional business.
•    Lead International marketing launch plans for new products, clinical programs, and product improvements programs. Conduct market surveys, market research, and product evaluations for line extensions and support product evaluations for new product introductions, as required.
•    Achieve annual sales plan and margin targets for the lnterventional International business.
•    Manage assigned Operating Expenses and T&E budget for marketing team.
•    Work closely with cross functional partners relative to Concept to Commercialization NPD process, product positioning/messaging, and forecasting for new product opportunities.
•    Keep abreast of healthcare reform and economic environment and translate understanding to messaging within International lnterventional   promotional strategy.
•    Effective management of agencies and vendors to ensure on-time project completion, within budget.
•    Support RFI/RFP processes for GPO/IDN bids.
•    Lead the marketing activities around becoming a solution provider that includes developing advertising and sales promotion programs, brochures, ads, slides, posters, and specification booklets.
•    Develop pricing strategy and achieve price increase determined by the operating plan.
•    Adhere to and ensure the compliance of Teleflex's Code of Ethics, all Company policies, rules, and procedures.

This position requires direct contact with an implantable device.      ☐ Yes     ☒ No 
 

 

Education / Experience Requirements

•    Bachelor’s degree required. MBA preferred.
•    10+ years marketing exper