Senior Director, Apparel Design - Women's Fashion

Position Summary...

What you'll do...

Senior Director - Apparel Design, Women's Fashion

Portfolio Required. This role is onsite in our New York City office.

At Walmart, we help people save money so they can live better.  This mission serves as the foundation for every decision we make to create the future of retail, from responsible sourcing to sustainability – and everything in between.

As a Senior Director, Apparel Design, you will lead a Women's Fashion private brand and initiatives that are aligned with the Walmart Apparel Strategic Business Unit (SBU) merchandising goals.

You will assure that Walmart’s private brand DNA/ guidelines, trends, aesthetic/style, quality and value all support the customer’s needs and lead the market. You’ll help ensure merchant leadership is aligned with the brands and assortment; and manage the P&L and annual budget for the portfolio brands.

You’ll sweep us off our feet if:

• You enjoy building and developing private brand strategy and execution, supporting long term business plans and executing prioritized strategic programs.
• You understand and know how to build a winning brand aesthetic and DNA/guardrails
• You are data savvy: you can analyze competition, customer behavior, industry trends, and the macro environment.
• You are omni channel customer-focused: You make customer-centric recommendations and decisions across all customer touchpoints. Constantly incorporate applicable and actionable customer feedback. Understand customer behavior across channels, or within relevant channels.
• You are tenacious, dedicated and thrive working with ownership, autonomy, and a healthy dose of competition.

You’ll make an impact by:

• Brand Execution: Oversee all aspects of the portfolio of brands including brand management, design, merchandising analytics, and storytelling. Lead the design vision, execution and identify of each brand, ensuring the merchant strategy and brand guidelines are followed to ensure a consistent design aesthetic on the floor and online. Be the key decision maker on brand’s aesthetic, design, silhouettes, and fabrics/materials. Responsible for translating the vision into a product by utilizing appropriate materials and a supply base to execute the collection. Strong collaboration and partnership with the Product Development and Sourcing team on supplier matrix, direct imports, competitive pricing, and supplier & factory relationships. Partner with marketing and brand services teams to ensure all cohesive brand vision is executed through all packaging, promotional materials.

• Merchandising Differentiation and Competitive Advantage: Understanding the competitive landscape of the brand portfolio, determining competitive advantages and developing a winning strategy. Developing and adapting to the ever-changing Omni retail environment. Continually offering new experiences to customers in order to increase Walmart's market and customer wallet share, as well as customer retention.

• Pricing Strategies: Ensuring pricing strategies support portfolios' objectives to drive ROI and increase market share while maintaining company reputation of price leadership. Leveraging pricing analytics intelligence in pricing strategy decisions.

• Partnership with Leaders: Partnering with other Senior Leaders to ensure Brand collections and strategy is in alignment with other business unit strategies (e.g., Operations; Replenishment, Marketing). Collaborating with omni Merchandising Operations teams to efficiently and effectively achieve Omni SBU Merchandising objectives.

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