Director of Sales - Miami, Florida (96)

Job DetailsJob Location: 96 - Key Biscayne, Miami, FL 33149Salary Range: $90,000.00 - $95,000.00 Salary/yearAbout Five-Star AudioVisual 

Founded in 1995, Five-Star AudioVisual, Inc. is a privately owned, fully independent audiovisual company dedicated exclusively to the luxury hospitality market. We partner with premier hotels, resorts, and event venues across the U.S., delivering seamless event technology experiences that elevate meetings, conferences, and live events. 

For three decades, Five-Star has remained at the forefront of the audiovisual industry by blending advanced technology, thoughtful design, and hospitality-driven service. We act as a true extension of our hotel partners, aligning with each property’s culture, brand, and standards to produce events that are polished, immersive, and reliable. 

Why Join the Five-Star Team? 

At Five-Star AudioVisual, our people are the foundation of everything we do. As an independent company, we are free to focus on what matters most: long-term partnerships, exceptional service, and investing in our teams. 

Our professionals bring passion, creativity, technical expertise, integrity, and accountability to every event. We believe great AV is about more than equipment; it’s about people who care deeply about execution, client confidence, and guest experience. 

Joining Five-Star means working in a collaborative, forward-thinking environment where leaders are trusted, growth is encouraged, and your impact is visible every day. 

Work Environment 

This is an on-site leadership role within a luxury hotel or resort where Five-Star AudioVisual operates as an embedded audiovisual partner. Directors work closely with hotel leadership, sales, catering, and event teams to ensure events run smoothly from planning through execution. You represent both Five-Star AudioVisual and the hotel with professionalism, technical confidence, and hospitality-first service. 

Reports to: Director, AudioVisual 

Position Summary 

The Director of Sales leads Five-Star AudioVisual’s sales efforts at an assigned hotel or resort, serving as a strategic partner to clients and hotel stakeholders. This role is responsible for driving revenue growth, cultivating strong relationships, and ensuring client satisfaction through consultative planning and collaboration with operations and production teams. 

The Director of Sales balances proactive selling with thoughtful service, ensuring events are properly scoped, sold, and supported for flawless execution. 

Key Responsibilities 

Sales Strategy & Revenue Growth 

Develop and execute sales strategies to achieve property-level revenue and profitability goals 

Identify and pursue new business opportunities through proactive outreach and relationship development 

Partner with hotel sales and catering teams to support group business and maximize AV revenue 

Forecast sales performance and track key metrics in collaboration with property and regional leadership 

Client Relationships & Consultation 

Serve as a trusted advisor to clients by understanding event goals and recommending appropriate AV solutions 

Conduct client consultations, site visits, and pre-conference meetings 

Build and maintain strong relationships with planners, repeat clients, and hotel partners 

Confidently handle objections and differentiate Five-Star’s value from competitors 

Event Sales & Execution Support 

Oversee the event sales process from proposal through handoff to operations and production teams 

Ensure proposals are accurate, clear, and aligned with client expectations and technical requirements 

Collaborate closely with operations and production leadership to ensure events are properly planned and executed 

Remain engaged throughout the event lifecycle to support client satisfaction 

Team Leadership & Collaboration 

Lead, mentor, and support property-level sales and production team members 

Promote a collaborative approach between sales, operations, and hotel partners 

Provide guidance, coaching, and feedback to support performance and professional growth 

Professional Representation 

Represent Five-Star AudioVisual with professionalism, confidence, and hospitality-first service 

Maintain a polished image consistent with Five-Star and hotel standards 

Uphold company values, policies, and service expectations 

Qualifications
Proven experience in customer service and relationship management with a strong focus on client satisfaction 

Demonstrated success in identifying and pursuing new business opportunities 

Strong organizational and time management skills in a fast-paced environment 

Consultative sales approach with the ability to actively listen and align solutions to client needs 

In-depth understanding of the local market and competitive landscape 

Excell