Director, Sales and Marketing- Retirement Plans
AmeritasAbout the role
Position Description:
The Sales and Marketing Director-Retirement Plans will lead and direct a team of professionals to research, evaluate, recommend, plan, develop, implement, and monitor a wide variety of communications and promotions projects in a fast-paced environment. This position will focus on supporting our Retirement Plans products and business lines. The incumbent works with internal functional areas, affiliate companies, the Field Advisory Cabinet, and the field force in the development of effective communications materials, the packaging of sales tools, sales approaches, and marketing programs for the purpose of informing, increasing awareness, and influencing sales of Ameritas products and services to increase the productivity and retention of our field partners and field offices.
At Ameritas, our mission is Fulfilling Life. We do that in many ways, but especially by helping people invest in themselves by offering trusted financial products and advice. Because we believe everyone should be happy, healthy and financially secure, we work hard to provide trusted financial products and valued guidance, including individual life and disability insurance, employee benefits, retirement planning, investments, and wealth management services.
Position Location:
- This position is remote and does not require regular in-office presence.
What you do:
- Develops, leads, and manages a strategic plan focused on the creation, delivery, and measurements of advertising, public relations, promotion, and integrated marketing communication plans for the division, in coordination with the enterprise.
- Leads product marketing efforts including messaging, field and channel enablement, and content creation for Ameritas products.
- In conjunction with sales, develops and executes a direct to consumer/producer sales strategy through electronic channels.
- Collaborates with the broader marketing team on marketing campaigns, customer references, partner marketing, public relations, analyst relations, and online marketing.
- Connects with product development and sales support areas to package sales concepts, “best practices”, training programs, and success stories for producers.
- Builds and cultivates internal and external relationships to promote and grow the business.
- Oversees and is accountable for business plans while focusing on results and measurements.
- Directs and influences associate and business resources to achieve business results.
- Builds strategies around the organization’s Mission, Vision, and Values.
- Monitors the external markets to ensure competitiveness.
What you bring:
- Bachelor's Degree or equivalent experience required
- 7-10 years of related marketing experience required; 3-5 years focused in the retirement plans industry
- 4-7 years of supervisory experience required
What we offer:
A meaningful mission. Great benefits. A vibrant culture
Ameritas is an insurance, financial services and employee benefits provider Our purpose is fulfilling life. It means helping all kinds of people, at every age and stage, get more out of life.
At Ameritas, you’ll find energizing work challenges. Flexible hybrid work options. Time for family and community. But dig deeper. Benefits at Ameritas cover things you expect -- and things you don’t:
Ameritas Benefits
For your money:
- 401(k) Retirement Plan with company match and quarterly contribution
- Tuition Reimbursement and Assistance
- Incentive Program Bonuses
- Competitive Pay
For your time:
- Flexible Hybrid work
- Thrive Days - Personal time off
- Paid time off (PTO)
For your health and well-being:
- Health Benefits: Medical, Dental, Vision
- Health Savings Account (HSA) with employer contribution
- Well-being programs with financi
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