Product Manager

Are you passionate about making a difference in people's lives? Do you enjoy working in a service-oriented industry? If so, this opportunity may be the right fit for you!

This position is responsible for guiding the success of a product and leading the cross-functional team that is responsible for delivering it. This role involves setting a product vision and strategy, defining a product roadmap, and working with engineering, marketing, sales, and support to ensure revenue and customer satisfaction goals are met. Additionally this role also includes ensuring that the product supports the company’s overall strategy and goals.

This role...

Product Vision and Strategy

• Owns accountability for the overall team and product success.

• Defines and shares product vision, aligned with the goals of the business and is accountable to business leaders. Defines business value & OKRs (Objectives & Key Results).

• Develops and communicates a clear product strategy to achieve product vision.

• Defines and executes product roadmap aligned with business objectives and customer needs.

• Defines key performance indicators (KPIs) and metrics to track product performance against strategic goals. Uses data to make informed decisions and adjustments to the product strategy.

Performance Measurement, Outcome Identification, Reporting, & Communications

• Utilizes data analytics tools and platforms to analyze product performance and user behavior.

• Generates insights and recommendations to optimize product features, user acquisition, and engagement.

• Defines success metrics to measure feature effectiveness.

• Leads cross-functional collaboration across departments such as marketing, sales, and customer support to align product strategy with company objectives.

• Engages with stakeholders to gather requirements, communicate product progress, and ensure stakeholder needs are met within the product roadmap.

• Defines key performance indicators (KPIs) and metrics that align with the product strategy and objectives.

• Analyzes performance data to make informed decisions about product enhancements, feature prioritization, and roadmap adjustments.

• Collaborates with cross-functional teams to implement strategies that improve product performance and customer experience.

• Monitors product performance post-launch and iterates based on user feedback.

Customer Advocacy, User and Market Research

• Maintains deep understanding of the competitive landscape and the needs of the target market and uses this knowledge to inform product development decisions.

• Communicates regularly with stakeholders, including customers and internal teams to gather feedback, pain points, opportunities, and incorporates it into the prioritized feature backlog and roadmap.

• Conducts competitive analysis, and customer feedback to identify product opportunities.

• Identifies business opportunities through direct engagement with clients, other external stakeholders, and market research.

• Leads and designs user research studies.

• Applies user research results.

• Uses insights to inform product vison and strategy.

User-Centered Design

• Supports the development of user Personas based on market research and customer feedback.

• Champions user-centered design approach, collaborating with design teams to create intuitive and seamless user experiences.

• Serves as the voice of the customer within the organization, ensuring that customer insights and feedback directly influence product development and strategy.

Solution Ideation

• Works with the team to find best solution option based on tradeoffs.

Requirements Gathering and Backlog Refinement

• Creates and maintains product backlog, including epics and feature level decomposition for sprint planning.

• Prioritizes epics and features from backlog to be delivered.

• Obtains agreement from applicable stakeholders on schedule, time management and resource plans, and negotiate changes/adjust project plans as needed and communicate to impacted teams.

Prioritization & Road mapping

• Maintains full responsibility for determining timing of and prioritization of user problems to solve; Empowered to re-prioritize (and say no).

• Crafts and manages the product roadmap, balancing short-term deliverables with the long-term vision.