Summer Intern, Product Marketing

Position Summary

Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.

People | Excellence | Change | Integrity | Co-prosperity

Role and Responsibilities

Small Appliances is a business division within the Digital / Home Appliance group at Samsung Electronics, and focused on growing market share and brand awareness, specifically for Stick and Robot Vacuums.

We operate as a lean startup, enjoying broad responsibility, and collaborating closely with the larger organization and teams.

The Product Marketing Intern will:

• Develop and complete a competitive benchmarking / price sensitivity study across major retailers analyzing lead competitors, consumer and retail sales feedback both online and in stores
• Assist in analyzing marketing activity, performance and spend, and making recommendations to optimize
• Assist with go-to-market (GTM) initiatives and deliverables including marketing, sales and training materials
• Provide analysis on syndicated market share data including recommendations
• Work closely with other teams including Demand Generation, Social, Digital, Business Analytics and others

Skills and Qualifications

Minimum Qualifications

• Must be enrolled in an accredited University
• Proper work authorization
• Maintain a 3.0 or higher GPA
• Required Reporting Location: 85 Challenger Road, Ridgefield Park, NJ (Office days required Monday through Thursday)
• Must be able to work throughout the summer: 6/3/2024-8/9/2024

Preferred Qualifications:

• Current undergraduate pursuing degree in a Business, Marketing, or Entrepreneurship area with at least two years of college completed or MBA
• Two or more years of work experience, preferably within a consumer business environment
• Initiative and enthusiasm for collaborating with and learning from others
• Desire, confidence and poise to present recommendations and engage with all levels of the organization
• Comfort with a fast pace, and timely decisions / recommendations sometimes with limited data
• Highly analytical problem solver who can synthesize data, identify trends, and bring clarity
• Excellent planning, execution and time management skills
• Reliable transportation for visiting retail stores
• Must be able to write, read, analyze, interpret, present marketing data, analytics, dashboards and reporting materials
• Must be comfortable navigating a complex organization and building cross-functional relationships
• Must be skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities (superior project management skills)
• Self-motivated with the ability to manage multiple project priorities and drive flawless execution in a quickly changing environment
• Excellent presentation skills; ability to communicate your ideas and convince an audience using data and visual storytelling
• Previous experience in developing marketing and sales presentations, using Word, Excel, and PowerPoint (intermediate to advanced skill level using these MS Office products is required)
• Excellent quantitative and analytical skills
• Basic understanding of key marketing metrics – particularly online / digital
• Ability to learn and understand physical product, it’s functionality / usability and consumer benefits
• Experience with website analysis using standard tools (desired)

Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/

Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/

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