Sr. Manager, Enterprise Growth Marketing

We are looking for a highly skilled Sr. Manager, Enterprise Growth Marketing, to lead enterprise growth strategy and execution across Discovery Education’s highest-value segments, including strategic K–12 districts, statewide partnerships, and corporate partnerships. This role owns the development of integrated marketing strategies that directly influence pipeline creation, revenue growth, and long-term account expansion within complex enterprise environments.
As a strategic player-coach, this leader sets direction for enterprise growth marketing while guiding a team responsible for execution. The role operates as a key partner to senior sales and marketing leadership, shaping go-to-market strategy, investment decisions, and account engagement models. This is a highly visible role requiring strong executive presence, advanced ABM expertise, and the ability to influence cross-functional stakeholders in a matrixed organization. Success is measured by enterprise pipeline contribution, revenue impact, and the effectiveness of marketing in advancing strategic accounts.
In This Role You Will:
Enterprise Growth Strategy & Business Ownership
• Defining and evolving an enterprise growth marketing strategy aligned to company revenue goals and market priorities
• Translating enterprise sales motions into scalable marketing frameworks that drive pipeline generation and account expansion
• Leading annual and quarterly planning, including investment allocation, program prioritization, and performance targets
• Advising senior leadership on enterprise segmentation, targeting strategy, and go-to-market approach
ABM & Integrated Campaign Leadership
• Directing the development of enterprise-wide ABM strategies, including account selection, engagement models, and program design
• Leading execution of high-impact, multi-channel campaigns leveraging platforms such as Salesforce, Marketo, HubSpot, and 6Sense
• Establishing best practices and playbooks for account-based engagement across segments
• Driving continuous optimization using intent data, engagement analytics, and campaign performance insights
Strategic Narrative & Market Positioning
• Shaping enterprise-level messaging and value propositions aligned to buyer needs across K–12, state, and corporate audiences
• Influencing positioning strategy in partnership with product marketing and corporate marketing teams
• Leading development of executive engagement programs, including high-value experiences, events, and thought leadership initiatives
• Ensuring alignment between narrative, content, and campaign execution across the enterprise buying journey
Performance Management & Revenue Impact
• Owning enterprise marketing KPIs tied to pipeline creation, revenue growth, account expansion, and retention
• Establishing measurement frameworks that connect marketing activity to business outcomes and ROI
• Delivering performance insights and strategic recommendations to senior leadership
• Driving a culture of accountability, data-driven decision-making, and continuous improvement across the team
Team Leadership & Enterprise Influence
• Leading, coaching, and developing a high-performing enterprise growth marketing team
• Influencing cross-functional partners across sales, product, and marketing to align on enterprise priorities and execution
• Acting as a key marketing leader in enterprise GTM planning and decision-making forums
• Driving collaboration across functions to ensure coordinated and high-impact execution

Core Competencies for Success:
• Strategic Mindset – Anticipating market dynamics and translating business priorities into enterprise growth strategies
• Drives Results – Holding self and team accountable for delivering measurable pipeline and revenue outcomes
• Business Insight – Applying deep understanding of enterprise sales models and market dynamics to inform decisions
• Collaborates – Building alignment and influencing cross-functional stakeholders to achieve shared objectives
• Develops Talent – Coaching and developing team members to build capability, ownership, and sustained performance

Credentials and Experience:
• 8+ years of B2B marketing experience with demonstrated leadership in enterprise, demand generation, or account-based marketing
• 2+ years of people management experience with a track record of building and leading high-performing teams
• Proven ownership of enterprise-level marketing strategy with measurable impact on pipeline and revenue
• Experience supporting complex, multi-stakeholder enterprise sales cycles and long buying journeys
• Strong executive presence with experience influencing senior leaders and cross-functional decision-making
• Experience with CRM, market