Director, Global Creative - Calvin Klein

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POSITION SUMMARY:

The Director, Global Creative will oversee multi-channel creative, ensuring alignment with brand standards, aesthetic, and voice. This role translates global marketing strategies into compelling concepts, campaigns, and executions.

The Director leads creative direction and execution for global brand campaigns, delivering “always on” content libraries that engage target consumers and shape the cultural conversation.

They will collaborate with cross-functional partners across regional and global marketing, production, visual merchandising and brand image teams to ensure consistency and brand standards are upheld across all consumer touchpoints.

PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:

• Partner with Sr. Director, Global Creative to define and execute creative vision, design aesthetic, and advertising strategy across all channels
• Drive the achievement of creative goals set by strategy to meet brand, marketing and sales objectives, working closely with your team and cross-functional partners
• Lead creative projects from concept to execution to launch, including pitch development, pre-production, on-set art direction, post-production and layout design
• Oversee studio and design teams to produce campaigns that can be adapted across all consumer touchpoints, from digital advertising content to in-store collateral/signage and traditional media
• Continuously develop knowledge regarding new design trends, innovation in the creative field, consumer experiences and technology
• Lead the training and development of your creative team, including delivering on guidance and clear direction, problem solving and people management
• Ensure quality of all creative outputs, managing design reviews, post-production, and final deliveries.
• Act as a brand steward and ensure clear and comprehensive communication to business partners and teams
• Collaborate closely with cross-functional team leaders in the development and execution of creative and design projects, from marketing to digital and eComm teams, creative production and post-production teams
• Apply consumer insights to creative work and collaborate cross-functionally to clarify business needs and deliver effective solutions.

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CONTACTS:

Internal:            Marketing, Project Management, Production, Channel Management, Fashion Office, Public Relations, Special Events, Design, Internal divisions and Business units

External:           Occasionally Agency Partners and Creative Partners

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SUPERVISORY RESPONSIBILITIES:

Direct:              Manager, Global Creative

Indirect:           Coordinator, Global Creative

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STRATEGIC RESPONSIBILITIES:

Partner with Senior Director, Global Creative to develop seasonal brand narratives, shoot concepts, and presentations that meet business objectives. Work closely with Project Management team to ensure proper workflow, with Fashion Office to ensure all product is correctly represented, with Production to ensure the highest quality/most efficient execution of creative concepts, and with Post-Production to ensure delivery of campaign assets are up to brand standards.

DECISION MAKING:

Direct day-to-day team management and resolve marketing challenges with creative solutions, ensuring brand consistency and standards are upheld across all consumer touchpoints.

RESOURCEFULNESS/CREATIVITY:

Must be able to multi-task and delegate creative projects in a fast-paced environment, make decisions quickly and create new and innovative solutions when needed.

ENVIRONMENT:

Dynamic, collabora