Senior Product Manager

The Senior Product Manager is the leader and end-to-end owner for a product line within our portfolio of fitness and health club management solutions, dedicated to driving its profitable growth with a metrics-driven mindset. This role is responsible for driving the overall product vision and market strategy, business cases, roadmap, and the achievement of financial and customer experience goals. You are the market, customer, and product expert to the rest of the organization for your product’s segment.
As the leader for your product line, you will develop and execute the commercialization strategy across functions for the products with responsibility for bookings, revenue, and margin. This includes ensuring that all departments are prepared for successful product launches and go-to-market execution.
This role owns a product serving customers across multiple countries and international regions. The successful candidate must be comfortable navigating the complexity of international franchise operations.
You are also responsible for the overall product life cycle which includes gathering and prioritizing market requirements, determining the right mix of product initiatives that will maximize portfolio ROI, working with the development team on the delivery of capabilities, and confirming that the result meets the specified requirements and objectives.
The successful candidate has a blend of visionary and analytical skills, can account for every dollar we invest in products, how it benefits the customer and creates value, and how/when we make a return on investment.
Why this job is excitingThis is a rare opportunity to own a product with genuine global reach, serving fitness and wellness operators across multiple countries and international regions. You will work at the intersection of complex enterprise operations, international franchise models, and a market that is actively digitizing and consolidating. At Daxko, you will have the resources of the industry’s leading health and wellness software platform behind you, while operating with the autonomy to shape how a product evolves for a diverse, international customer base.
What will you do?

• Manage the business metrics of the product line (bookings, revenue, margin, gross retention), providing recommendations to improve the commercial performance of our products and ensure financial goals are met
• Extract maximum commercial value from the product line through packaging, pricing, and new feature development
• Drive highly effective customer experience as measured by NPS, understanding and improving the end-to-end customer journey
• Provide ongoing market analysis and action plans by tracking the market and competitive dynamics for the product line
• Identify customer and market requirements through market analysis, win/loss calls, and voice-of-customer (VOC) interviews
• Drive delivery of market and customer requirements, including definition, prioritization, trade-offs, and execution of release goals
• Design and drive the product roadmap and portfolio for both short- and long-term growth by collaborating with internal and external stakeholders, including customers, partners, ISVs, Marketing, Sales, and Customer Success
• Execute new product launch plans, partnering with Product Marketing and Sales Enablement to provide product education, demonstrations, and expertise to internal and external customers
• Be the internal product evangelist and a sought-after internal and external market expert, and ensure that solutions meet user and business requirements
• Manage relationships with international franchise operators and vendor partners, ensuring alignment on product strategy and go-to-market execution across time zones and regions
• Collaborate cross-functionally to drive multi-currency, multi-language, and regionally-specific compliance and payment requirements across applicable markets
• Drive and support ongoing sales and customer education and communication programs to ensure full understanding of product features, benefits and comparisons to competitive products and promote value-based selling propositions

Successful candidates will demonstrate:

• Commercial product management expertise – Demonstrate a track record of success in B2B product management
• Strategic/Tactical Balance – Ability to balance the market and product vision with disciplined tactical execution
• Market Focus – Analyze and understand of market segmentation, trends, players and the impact to product commercialization and strategy
• Customer Focus – Analyze and understand voice of the customer (win/loss, NPS, customer interviews) and the impact to customer experience
• Product Focus – Translate marke