Sports Partnership Marketing Specialist
AcronisAbout the role
Acronis is revolutionizing cyber protection—providing natively integrated, all-in-one solutions that monitor, control, and protect the data that businesses and lives depend on. We are looking for a Sports Partnerships Specialist to join our mission to create a #CyberFit future and protect all data, applications and systems across any environment.
As the Sports Partnership Specialist, you will manage #TeamUp partnerships and associated sports events. The Sports Partnership Manager will work alongside the managed service providers (MSP) to supervise and help them activate their sports marketing rights.
WHAT YOU'LL DO
- Develop working relationships with #TeamUp MSPs and Sports Teams under persons control
- Advise and help MSP’s negotiate and plan the use of rights to deliver on set marketing objectives
- Lead regular cadence calls with Sports Teams and #TeamUP MSPs
- Content Approvals with sports team and Acronis brand team.
- Advise and train #TeamUP MSP on how to use sports rights
- MSP focused marketing. Region-specific #TeamUp Partnerships
- Onboard and activate multiple partnership simultaneously
- Work with MSPs to develop a marketing plan in line with Acronis sports marketing plan
- Work closely with partner marketing managers and partner account managers in EMEA who work alongside the same MSPs – aligning goals
- Advise and help MSPs negotiate and plan the use of rights to deliver on set marketing objectives
- Be completely involved in the region – work day to day with sales and marketing to ensure all #TeamUp MSPs are working towards shared goals
- Management of sport event activations and logistics – both gameday and non-gameday, driving maximum ROI for both Acronis and partners (MSPs and distributors)
- Be embedded in the EMEA region– joining, contributing and reporting on all regional meetings matters related to sports
- Proactive management of Acronis sports tickets. Work closely with GM to ensure they drive the most lucrative opportunities.
- Help support sports events e.g. liaising with sports team to book event space and make introductions to the key personal to allow RMM or Events team to manage.
- Proactively manage the MSPs with sports partnerships and be seen as the ‘Trusted Advisor’ and expert on maximizing the usage of sport rights for the MSP.
- Review rights package of sports team proposals to ensure maximizing cash investment based on experience and suggesting any new rights offering that would be more tailored to MSP objectives e.g. B2B events
WHAT YOU BRING (EXPERIENCE & QUALIFICATIONS)
- Excellent project management and organizational skills
- Proactive approach to account management
- 3 year+ experience within sports team or marketing activations previously.
- Team Player
- Take ownership for their division of work
- Strives to make improvements and adaptations to process and adds value to MSP and Sports conversations.
- Proven track record working with senior stakeholders both internally and externally
- Keen eye for branding details
- Excellent interpersonal and communication skills
- Ability to solve problems both logically and creatively
- Ability to adapt to different cultures
- Efficient time management
- Strong attention to detail
- Experience working with sports legends and celebrities
- Experience reviewing contracts
- Experience of working on / managing events including hotel blocks, transportation, and large private dinners
- Process and ROI driven
- Experience working with PR / media
- Experience working with or in IT / Tech preferred
- Fluent English (other languages would be considered an advantage)
- Ability to travel up to 30% of the time
WHO WE ARE
Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management for managed service providers (MSPs), small and medium businesses (SMBs), enterprise IT departments and home users. Our all-in-one solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime
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