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Director, Merchandising (Kids)
Hanna AnderssonUnited Statesfull_timeVerifiedPosted 11 Jun 2025
About the role
We are the champions of childhood Hanna Andersson is a Portland, Oregon-based premier kids and baby clothing brand. Our clothes are made to play, made to last, and designed to let kids be kids. We have core commitments to design, quality, and sustainability, and we believe in helping families create meaningful everyday moments. These principles guide the Hanna Way, and lead to an experience authentically different from other children’s brands.
We cultivate our unique brand by hiring team members who believe in these values, own a customer service mindset, and who are innovative, results-oriented, and comfortable working in a collaborative and growth-driven work environment. We all share in our brand’s success, and we actively encourage our team members to maintain a healthy balance in their daily lives.
Position Summary
The Merchandising Director plays a key role in crafting and implementing exciting strategies to achieve our sales and profit goals. You'll be partnering with a fantastic cross-functional team in a dynamic environment to create unique and customer-focused assortment strategies that stand out. As a collaborative and strategic leader, you'll help shape a clear vision for growth, using your strong analytical, problem-solving, and people skills. At Hanna Andersson, we’re looking for someone who can balance seizing business opportunities while also exploring new and exciting areas for growth!
We cultivate our unique brand by hiring team members who believe in these values, own a customer service mindset, and who are innovative, results-oriented, and comfortable working in a collaborative and growth-driven work environment. We all share in our brand’s success, and we actively encourage our team members to maintain a healthy balance in their daily lives.
Position Summary
The Merchandising Director plays a key role in crafting and implementing exciting strategies to achieve our sales and profit goals. You'll be partnering with a fantastic cross-functional team in a dynamic environment to create unique and customer-focused assortment strategies that stand out. As a collaborative and strategic leader, you'll help shape a clear vision for growth, using your strong analytical, problem-solving, and people skills. At Hanna Andersson, we’re looking for someone who can balance seizing business opportunities while also exploring new and exciting areas for growth!
Primary Duties (Identified Essential Functions*)
- Strategic Direction – develop and execute brand-right divisional strategies that meet or exceed financial targets, while delighting our current customers and attracting new customers.
- Pre-Season Management – manage merchandising activities for owned divisions from competitive analysis, trend analysis, consumer insights, and pre-line targeting.
- Assortment Planning – ensurethe team is developing clear briefs to Design with financial, AUC, IMU, and MSRP targets at the department, pyramid, and attribute level.
- In-Season Management – proficiently analyze and summarize business results to develop data-driven insights and actionable takeaways. Partner with marketing, site, and planning teams to drive in-season results for owned divisions, including pricing and promotions.
- Analytical Savvy/Hindsight – deliver weekly, monthly, and seasonal hindsights that combine consumer analytics with product performance and clear takeaways.
- Cross-Functional Collaboration – effectively communicate divisional strategies to cross-functional partners and senior leadership, ensuring they have the information to bring the product to life (brand marketing, creative, site, performance marketing, customer associates).
- Team Leadership & Development – help lead the entire merchandising team through key milestones and act as a key liaison for both internal and outside partners. Mentor and coach direct reports for career development and growth.
Required General Knowledge & Skills
- 10+ yrs merchandising experience in a specialty retail environment, children’s apparel.
- Minimum of 2+ years of experience successfully managing and leading cross-functional merchandising teams.
- Knowledgeable of trend, aesthetic positioning, and assortment planning ability
- Demonstrated success in developing profitable merchandise strategies
- Thorough understanding of merchandise financial planning and key metrics
- Advanced analytical skills, data-driven, and able to develop and articulate insights to move business forward
- Ability to problem solve
- Strong listening skills, and excellent verbal and written communicator
- Strong interpersonal skills; and have demonstrated ability to communicate throughout an organization
- Effective working independently as well as in a team environment
- Able to travel, both domestically and internationally
Education & Qualifications
- Bachelor’s degree in Merchandising, Business, or equivalent experience
Supervisory Responsibilities
- Organize and oversee the schedules and work of employees as assigned.
- Establish goals and criteria, and conducts ongoing performance management for assigned staff.
- Ensure appropriate staffing to meet objectives; partner with HR to recruit and select appropriate talent.
- Handle discipline and termination of employees as needed and in accordance with company policy.
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