National Patient Engagement Director - Ig

The National Patient Engagement Director- Ig role reports directly to the US Patient Engagement Lead within the Patient Engagement & Solutions Team. The National Patient Engagement Director will serve as a player-coach and will be responsible for delivering direct Ig patient education and navigation while building, enabling, and shaping the Ig Community Navigator model during the pilot and early expansion phase.

Initially, the NPED will carry an active Community Navigator caseload while providing day-to-day leadership, enablement, and compliance oversight for the Ig CN function. Eventually, the NPED will be responsible for a team of community-facing colleagues who serve as an educational resource for support groups and individual patients. The primary function of this role is to lead the team which liaises with community-based advocacy and patient groups and their constituents on programs, resources, and services available from Pfizer and/or related to Pfizer Rare Disease products. This colleague will also be responsible for connecting and building relationships with the local advocacy organizations to create a framework for advocacy engagement.

The colleague in this role will be critical in helping Pfizer further establish leadership within the Ig Community. They will work in close collaboration with Legal and Compliance colleagues to ensure that the team’s capabilities and approaches continue to be implemented in a thoughtful manner that meets Pfizer’s high standards of conduct. 

Role Responsibilities

Player-coach responsibilities to support direct patient education and navigation while serving as an active Ig Community Navigator include:

• Providing unbranded disease-state education and navigation for Ig-approved conditions (e.g. Chronic Inflammatory Demyelinating Polyneuropathy (CIDP), Dermatomyositis (DM) and Primary Immunodeficiency (PI)).

• Providing reactive, approved branded education within defined guardrails

• Conducting 1:1 opt-in education and navigation engagement with patients and caregivers

• Supporting education delivery across advocacy programs, community events, and virtual programs

• Model high quality, compliant CN interactions to establish best practices for the team

• Responsible for building and managing the Ig Community Navigators (CNs)

• Will be responsible for building and leading a field-based team (anticipated 1-3 direct reports over time) Lead field-based team of 1-3 direct reports responsible for delivering education on disease awareness, unbranded and reactive branded approved resources and living with Ig-approved conditions.

• Lead field-based team of 1-3 direct reports responsible for education on disease awareness, unbranded and reactive branded approved resources and living with Ig- approved conditions. 

• Over time, role may include hiring, coaching, talent development and performance management 

• Over time will measure, monitor and report CN performance using metrics that are aligned to brand objectives. 

• Proactively works with training team to ensure adequate training programs are available, specifically designed for non-sales field-based colleagues. 

• Will create a high performing team through talent planning and career development 

• Develop change agile organization to deliver results effectively and consistently in changing competitive landscapes 

• Work closely with cross functional partners to ensure team vision remains aligned with broader commercial objectives 

•  Synthesize team’s insights to inform brand team’s development of educational materials for patient engagement and patient support services that fill needs within the patient community

 • Conduct periodic field-ride-along in each CN territory  

• Manage budget for patient programs, along with Ig CN budget and ensure resources are allocated appropriately

• Develop and grow strong working partnerships with local advocacy groups to advance the needs of Ig patients upon request, engage in individual patient interactions to enhance understanding of Pfizer resources. 

• Leads the development and implementation of strategic engagements and collaborations with PAGs, patient advocates, Community Partners, and other key external stakeholders to drive initiatives that promote the awareness of Ig-approved conditions and the resources available to support patients. 

•  Active partnership with marketing leads and teams to shape brand/customer strategies and initiatives to drive patient engagements and meet patient needs.

• Manage the customer-facing elements, external funding requests in collaboration with sales, marketing, and corporate affairs colleagues.

• Drive collaboration with regional cross functional partners to ensure the integrated patient offerings support intended objectives in the cont