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Market Development Manager, Business Machines

Sherwin-Williams
Minneapolis, United Statesfull_timeVerifiedPosted 17 May 2024

About the role

Market Development:

  • Manage product specification, relationship development, and customer support for key business machine customers primarily, but not exclusively, based in North America.
  • Coordinate product qualifications with global field sales organization to ultimately facilitate successful closure of sales opportunities
  • Record daily customer engagement and monthly project updates on Salesforce.com
  • Create and share information packages with the field sales team that include OEM codes or specification names, products qualified, potential applicators, and applicator contacts
  • Meet or exceed annual goals for end of year project pipeline and end of year sales opportunity pipeline.  Also meet or exceed end of year annualized goals for closed/won sales opportunities by the field sales team.
  • Manage existing key accounts and meet or exceed annual sales goals shared with MDM team
  • Serve as main North American contact for any major customers headquartered in Europe- working with Account Managers in home country to follow up on critical actions.
  • Prospect and secure qualifications with new accounts using multiple techniques such as cold calling, industry networking, collaboration with global field sales, and feedback from applicators.
  • Become a Subject Matter Expert on segment insights, trends and segment products by maintaining direct contact with assigned customers in the Business Machine subsegment.
  • Build strong relationships throughout key customer’s organizations, reaching into marketing, design, engineering, sourcing, and leadership groups to create strategic partnerships at large customers.

Strategy Development:

  • Develop and execute a regional Business Market Plan by identifying and pursuing key specifications at assigned accounts.
  • Support the Segment Director, Global Marketing Manager, and other Market Development Managers to create a global Business Machine Strategy.
  • Facilitate execution of the marketing strategy through GI General Sales, Strategic Sales and Business Development Sales.
  • Provide competitive intelligence and positioning guidance. 

Product Development:

  • Assist in product pipeline development to meet current and future industry & customer specifications.
  • Provide input to technical resources to help prioritize and properly resource maintenance of business and new business projects. 

Marketing Communication: 

  • Working in concert with PCG Marcom – Act as a Business Machine segment/product expert and provide thought leadership in support of the creation of effective sales and marketing tools, collateral, and events
  • Design and deliver market and product training, both internally and externally
  • Maintain up to date OEM and product qualification records on Sharepoint and Salesforce.com       

FORMAL EDUCATION: (GENERALLY, IF RELEVANT EXPERIENCE IS ACCEPTABLE, THE CANDIDATE MUST HAVE THREE YEARS OF WORK EXPERIENCE FOR EVERY ONE YEAR OF COLLEGE EDUCATION REQUIRED)

Required:

  • College Degree

Preferred:

  • Major in Business, Communications or Chemistry

KNOWLEDGE & EXPERIENCE:

Required:

  • Minimum 7-10 Years in sales and/or marketing experience in B2B required 
  • Successful history managing complex global accounts managing multiple business functions and management levels.

Preferred:

  • 5 years coatings experience
  • Experience managing complex sales cycles-  (6-24 Months, Approval Required, Multiple Application sites)
  • Demonstrated track record of conflict management resolution
  • Experience managing customers through price negotiations and supply chain challenges
  • Demonstrated experience driving success through influence 
  • Five to seven years regional and/or global account management
  • Experience with creation and implementation of business processes

PHYSICAL REQUIREMENTS:     

  • Must be able to sit, stand, hear, and see on a constant basis.
  • Must be able to walk, write, and type on a frequent basis. 
  • Must be able to bend, carry, reach, push, and pull on an occasional basis.
  • Must be able to communicate verbally and in writing. 
  • May work in areas where noise level is such that hearing protection is required. 
  • May work in areas where toxic, flammable, and hazardous materials are present. 
  • May be exposed to varying amounts of dust and dirt. 
  • Work surfaces may include concrete. 
  • Employee must be able to operate a computer and communicate via telephone. 
  • Some travel to other locations, meetings and/or seminars is required.

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Company

Sherwin-Williams

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