Marketing Senior Manager – Venture Capital and Digital Assets
EisnerAmperAbout the role
Job Description
At EisnerAmper, we look for individuals who welcome new ideas, encourage innovation, and are eager to make an impact. Whether you’re starting out in your career or taking your next step as a seasoned professional, the EisnerAmper experience is one-of-a-kind. You can design a career you’ll love from top to bottom – we give you the tools you need to succeed and the autonomy to reach your goals.
We are seeking a motivated and experienced Senior Marketing Manager to join our dynamic marketing team. In this role, you will be responsible for developing and executing marketing and communications activities that support the firm's strategic goals, drive growth, and enhance its brand image. A key focus will be on creating high-impact content and events across industry and service lines, providing dedicated support for strategic growth initiatives across the firm’s various alternative investments segments, with a specific focus on the Venture Capital and Digital Assets groups.
What it Means to Work for EisnerAmper:
You will get to be part of one of the largest and fastest growing accounting and advisory firms in the industry
You will have the flexibility to manage your days in support of our commitment to work/life balance
You will join a culture that has received multiple top “Places to Work” awards
We believe that great work is accomplished when cultures, ideas and experiences come together to create new solutions
We understand that embracing our differences is what unites us as a team and strengthens our foundation
Showing up authentically is how we, both as professionals and a Firm, find inspiration to do our best work
What Work You Will be Responsible For:
Develop and execute content plans, distribution strategies and campaigns to support the strategic growth of our national alternative investments practice, focusing specifically on Venture Capital and Digital Assets, collaborating with national members and group leaders.
Anchor implementation of EisnerAmper’s West Coast alternative investment growth strategy and develop local subject matter experts
Facilitate group meetings to align marketing activities with group strategies and maximize firm-wide impact.
Manage group pipeline reporting and support sales enablement.
Collaborate with marketing colleagues (design, web, email, social team) to publish and promote content across multiple platforms.
Maintain consistency of messaging, adhering to brand guidelines and best practices.
Monitor content performance and adjust strategies based on data insights, including SEO best practices.
Proofread marketing documents for spelling, grammar, and layout, maintaining accuracy and clarity.
Manage marketing projects, ensuring milestones and deadlines are met.
Collaborate with subject matter experts to gather information and translate technical material into accessible content for various audiences.
Assist in developing and executing strategic marketing plans, campaigns, and programming to support growth.
Support events/webinars, including content development for invites, announcements, collateral and email marketing.
Maintain marketing industry leads, track ROI and touchpoints, and analyze data to uncover actionable insights.
Conduct industry and/or list research.
Update and maintain marketing materials, including brochures and presentations.
Basic Qualifications:
5+ years of professional services marketing experience – financial services/alternative investment sector experience a plus.
Bachelor’s degree in marketing, communications, journalism, business administration, or a related field.
Knowledge of accounting, tax, advisory, or other professional services is a plus.
Preferred/Desired Qualifications:
Exceptional writing, editing, and proofreading skills.
Strong understanding of content marketing principles, SEO, and digital marketing strategies.
Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
Experience using project management software.
Strong communication and interpersonal skills.
Ability to work independently and collaboratively.
Strong knowledge of market research techniques and databases.
Ability to translate technical materials into accessible content.
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