Associate Manager, Influencer Marketing

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

This highly organized influencer marketing professional will primarily be responsible for managing the day-to-day tasks associated with the campaign planning and execution for Live Nation’s touring campaigns.

WHAT THIS ROLE WILL DO

Reporting into the Senior Director of Influencer Marketing, this individual will be responsible for interfacing with hundreds of influencers with the goal of generating awareness and selling tickets to Live Nation tours. This individual will be involved across the entire campaign cycle ensuring influencers are briefed and equipped to create engaging content.

This professional will:

• Source and pair potential influencers to Live Nation tours based on campaign parameters

• Assist in the planning and forecasting of potential campaigns

• Conduct outreach to influencers with key offer terms of participation

• Support whitelisting access setup with influencers to help facilitate the creation of social ads

• Lead briefing calls with influencers

• Work with paid media teams to ensure campaigns are set up correctly with the relevant assets and placements

• Assist with influencer onboarding to the Influencer Network to automate reporting and payment

• Lead the contract redlining process between influencer and internal teams

• Ensure all legal agreements are fully executed and stored on central box folder

• Handle ticket fulfillment requests for influencers

• Handle on-site execution/influencer handling at concerts

• Report and analyze influencer campaigns and write case studies summarizing campaigns

• Keep track of influencers' posts by capturing and storing screen recordings

• Facilitate timely influencer invoice payments

WHAT THIS PERSON WILL BRING

• 3+ years of experience in social media or other relevant experience

• Bachelor’s Degree in Marketing, Advertising, Public Relations, or Communications

• Experience with Creator IQ or similar CRM/management platform

• Willingness to travel to events for influencer handling/wrangling

• Strong knowledge of Microsoft Excel and willingness to learn basic formulas and functions

• Strong written communication

• Strong understanding of social media platforms and the latest trends

• Ability to multi-task and communicate effectively with different levels of the organization

• Ability to work efficiently under tight deadlines

• Proficient in Microsoft Suite

• Understanding of web analytics is a plus

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

WEALTH: 401(k) program with company match, Stock Program

FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support

CAREER: Tuition reimburseme