Product Marketing Manager, Battery and Robotics - The Toro Company

Who Are We?  

The Toro Company is a homegrown, Minnesota-based company that has been in business since 1914. We pride ourselves on providing world-class equipment to help maintain the environment that we love, while putting an emphasis on giving back to the communities that surround us. From residential lawns and gardens to venues such as St. Andrews Links and Target Field, we are a company with a global footprint and a passion for helping people beautify whatever landscape they may be in.  With 100 years of operation under our belt and an average employee tenure of 15 years, come find out what makes The Toro Company the best place to build a career. 

Your Opportunity:

As a Product Marketing Manager, you will lead battery-powered and robotic equipment within Toro’s Landscape Contractor Equipment (LCE) for the North American market and drive category expansion opportunities across the Residential Landscape Contractor division.  Manage customer-focused product portfolios, built from strategic market intelligence, to achieve and exceed divisional growth, market share, and profitability goals.

Sponsorship:  

Applicants must be legally authorized to work in the United States. We are unable to sponsor or take over sponsorship of an employment VISA at this time.

Work Location: 

This opportunity is based out of Bloomington, MN international headquarters.   Candidates should prepare for an onsite schedule, that includes 5-days on-site. 

What Will You Do? 

In order to grow and build a successful career with The Toro Company, you will be responsible for: 

• Identify and execute new product launches and business development opportunities in the commercial markets for battery-powered and autonomous products.

• Initiate in-field market and/or customer research activities to measure Toro market share, customer requirements and market needs, and test new product and service concepts.

• Direct retail sales promotional strategy through price models, regional analysis, and competitive marketplace intelligence.

• Collaborate with aftermarket parts personnel to develop holistic parts and accessories growth plans.

• Partner with customer care team to create product and sales training courses for new and current products.

• Establish and maintain relationships with dealer and territory sales field personnel.

• Develop and execute annual business category plans achieving financial, sales, share, inventory, warranty, and other agreed-upon measurement targets.

• Effectively present recommended objectives, strategies, action plans, and business policies to the division management team.

• Track market reaction, acceptance, and effectiveness of marketing programs and policies.

• Partner with marketing communications to prepare marketing collateral as it relates to promotions, advertising, public relations, and trade shows.

Job Title:

The job title will be determined based on combined education and experience: 

• Product Marketing Manager I: 4+ years of marketing or product related- experience (or MBA with 2+ years of marketing experience)

• Product Marketing Manager II: 6+ years of marketing or product-related experience; or MBA degree and 3 plus years of related experience.

What Do You Need? 

To be considered for this role, an individual should meet the following minimal requirements: 

• A minimum of Bachelors degree in marketing related field is required, plus 4+ years of product-related experience;  --or-- MBA degree plus 2+ years of experience.

• Preference is given to candidates with battery-powered or robotic products experience.

• Demonstrated success and prior experience with managing a significant product category with full P&L responsibility;  in go-to-market commercialization with experience managing significant launch efforts of new products; and significant channel management experience working closely with various end customer-facing sales teams.

• Strong analytical skills with superior interpersonal, communication and leadership skills. Proven team playe