Sr. Access Brand Manager

Before reading the job post, we encourage you to watch this video about our company. It gives you an inside look at how we started, the team and culture that made us successful, and where we're going. It's easy to read a job post and apply, but people often wonder about the culture and whether they would fit in. If you want to call Harrow your home and genuinely want to be part of a family and something big, then we encourage you to click this link and get to know us.

 

Who is Harrow?

Harrow (NASDAQ: HROW) is one of the leading U.S. ophthalmic-focused pharmaceuticals companies.  Aside from being a for-profit company, from a cultural perspective, all members of the Harrow Family are proud of our commitment to (1) innovation, (2) patient access to, and affordability of, our medicines, and (3) that we have never turned down an ophthalmologist doing mission work around the world – to provide free-medicines – to support their work to give to the gift of sight to those most in need.    

Harrow owns numerous branded pharmaceutical products, including Iopidine, Maxitrol, Moxeza, Triecense, Vigamox, Maxidex, Nevanac, Ilevro, and Iheezo. In addition, Harrow owns and operates ImprimisRx, the nation’s leading ophthalmology-focused compounded pharmaceuticals, including its FDA-registered and FDA-inspected 503B outsourcing facility and a 50-state mail order pharmacy – both of which are in Ledgewood, New Jersey.

Harrow also holds non-controlling equity positions in Eton Pharmaceuticals, Surface Ophthalmics, and Melt Pharmaceuticals, all of which started as Harrow Health subsidiaries, and owns royalty rights in four clinical-stage drug candidates being developed by Surface Ophthalmics and Melt Pharmaceuticals. 

At Harrow, we foster our individual and collective entrepreneurial and creative spirits. We focus on pursuing opportunities for drug candidates in underserved markets. We are data-driven and use our access to real-world clinical experience to lower the investment risks of our work. We concentrate on the commercial appeal of high-value assets, and our objective is to seek to make paradigm-shifting medicines available to patients as soon as possible. Our approach to finding high-value opportunities and balancing risk with real-world experience can deliver exceptional value for all our stakeholders

Job Summary 

Reporting to the Vice President, Marketing and part of the commercial team, the Sr. Market Access Brand Manager is responsible for managing upstream and downstream market access marketing activities for all branded portfolios. You'll focus on launching and managing brands, establishing a long-term market access product strategy, developing and executing market access marketing materials and campaigns across multiple channels to the HCP audience. This role will be instrumental in working closely with their market access team, developing content and materials, will attend various industry tradeshows in the ophthalmic space.

 

 

Position Responsibilities 

• Work cross-functionally with multiple departments to compliantly execute critical initiatives.
• Leads payer, patient service, and access pre- and -post launch marketing initiatives
• Work closely with the market access team and brand managers to align appropriate compliant payer materials, formulary dossiers, and copay card development and distribution.
• Develop payer presentations working closely with Sales Operations and Market Access to ensure appropriate and accurate information is included.
• Maintains up-to-date product and industry knowledge by regular review of the literature, co-traveling with field sales personnel, and attending local conferences.
• Manage HUB relationship, policy updates, and formulary reporter for the branded products
• Manage all market access information on all branded websites
• Work with Promotional Review Committee (PRC) to submit and ensure materials are appropriately put through regulatory approvals, including 2253 submission, before dissemination.
• Utilize relevant data from MMIT, IQVIA and existing CRM (Salesforce) to drive new initiatives, track progress, and report results.
• Communicate frequently with field sales reps to help build effective sales tools in the field.
• Build and maintain strong relationships with key opinion leaders. 
• Develop effective campaigns in coordination with the Brand Managers and Market Access and provide performance metrics.
• Stay positive and solution-focused and suggest product improvements and innovation.
• Develop impactful marketing collateral by working with the vendors/agencies to execute upon product strategy.
• Become a