University of Colorado Anschutz

Department: School of Medicine, Anschutz Health and Wellness Center

Job Title: Temporary Communication Professional/Fitness Marketing Specialist

Position #00845401 – Requisition #39055

Job Summary:

About the CU Anschutz Health and Wellness Center

This is a Temporary position limited to no more than 9-months and hours are limited to 10 hours per week.

The CU Anschutz Health and Wellness Center (AHWC), established within the CU School of Medicine, opened in April 2012. Our vision is a campus where wellness is the foundation of everything we do. To foster this vision, the staff of the AHWC collaborate with campus partners to utilize the power and science of movement, nutrition, and mental well-being to enrich the health and wellness of our community. The AHWC serves as a campus resource that provides support and a space for innovation and collaboration for researchers, clinicians, patients, students, campus employees, and community members. The AHWC has five core areas of focus including clinical research, clinical medicine, campus/community programs, training and education, and the fitness center. These core areas utilize the physical infrastructure of the AHWC including the metabolic kitchen, fitness center, clinic, meeting rooms/board rooms, green roof, and 3rd and 4th floor office space. More information on AHWC can be found at anschutzwellness.com.

Mission Statement: To utilize the power and science of movement, nutrition, and mental well-being to enrich the health and wellness of our community.

AHWC Fitness Center

The 30,000 sq ft, three-story Fitness Center at AHWC features state-of-the-art Technogym cardiovascular and Matrix resistance exercise equipment along with three dedicated studios for group exercise classes, a functional training space (FIT Lab), indoor track, pool, hot tub, locker rooms with dedicated steam rooms and saunas, and fitness assessment technology. The Fitness Center offers complimentary fitness consultation sessions, group exercise, personal training services, and massage. The Fitness Center supports over 3,100 members from the campus and community. The Fitness Center business operations are overseen by Fitness Center General Manager and Assistant General Manager. The Fitness Center has more than 50 employees.

Job Summary
A key member of the AHWC Fitness Center’s membership and sales team, the Fitness Marketing and Communication Specialist is responsible for coordinating overall marketing and digital media efforts for the Fitness Center, under the direction of the Fitness Center General Manager. The Fitness Marketing and Communication Specialist is responsible for driving new member leads, engagement and retention efforts, in tandem with a Fitness Center-focused digital media strategy that drives increased engagement and traffic through strategic campaigns and compelling content. The ideal candidate has a broad range of marketing experience with strong storytelling, creativity, design aesthetic and technical expertise and can effectively communicate across a wide range of audiences.

Supervision Received
Fitness Center General Manager

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