Director, Engineering - Salesforce

ABOUT GREYSTAR

Greystar is a leading, fully integrated global real estate company offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing. Headquartered in Charleston, South Carolina, Greystar manages and operates over $300 billion of real estate in nearly 250 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, manages over 1,000,000 units/beds globally, and has a robust institutional investment management platform comprised of nearly $78 billion of assets under management, including over $35 billion of development assets. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit www.greystar.com.

JOB DESCRIPTION SUMMARY

The Director of Engineering – Salesforce will lead the design, development, and optimization of our Salesforce platform and its integrations across the enterprise. This role will oversee a team of Salesforce engineers, architects, and administrators, providing technical leadership and ensuring the successful delivery of scalable, high-performance solutions that align with business objectives.

JOB DESCRIPTION

KEY RESPONSIBILITIES:

• Strategic Leadership: Define and implement a clear vision and roadmap for Salesforce engineering, ensuring alignment with business goals.
• Technical Oversight: Lead engineering teams in designing, customizing, and integrating Salesforce solutions to optimize performance and scalability.
• Platform Architecture: Oversee the design, customization, and integration of the Salesforce platform. Ensure that architectural decisions optimize scalability, performance, and security.
• Team Leadership & Development: Mentor and develop engineering team members, fostering a culture of collaboration, accountability, and professional growth.
• Innovation & Process Optimization: Identify opportunities for innovation, explore emerging technologies, and drive AI-powered automation to enhance efficiency.
• Performance Metrics & Reporting: Use KPIs to measure platform health, security posture, and customer maturity while continuously seeking improvements.
• Budget & Resource Management: Manage budgets, resource allocation, and timelines to ensure effective project execution and financial prudence. This includes managing both internal teams and external vendors or contractors.
• Lead the design and development of Salesforce solutions for Greystar, ensuring scalable and efficient architecture.
• Oversee full lifecycle development, including design, coding, testing, documentation, and deployment of high-quality solutions on the Salesforce CRM (SFDC) platform, following best practices and business requirements.
• Architect and implement Salesforce solutions using key technologies such as Lightning Aura Framework, Lightning Web Components, Force.com, Apex, Visualforce, Triggers, SOQL, SOSL, JavaScript, Process Builder, and Workflows.
• Manage data processes, including data loading, custom report/dashboard creation, and ad hoc analysis to support various internal business groups.
• Provide ongoing support for Greystar’s Salesforce CRM system by handling user management, data corrections, exports, and issue resolution.
• Enhance platform functionality, continuously implementing new features and extending existing ones using Agile development methodologies.
• Design, implement, and maintain integrations via REST/SOAP APIs, ensuring seamless connectivity between systems.
• Manage data integrations between Greystar’s Salesforce CRM and external databases using Web Services and Dell Boomi (ETL).
• Design and Develop Dell Boomi processes to integrate Salesforce CRM with Greystar’s data warehouse and analytics platform databases.
• Optimize business processes, supporting programming efforts to improve internal and external client operations through Salesforce enhancements.
• Develop high-performance, reusable Apex code, ensuring adherence to best practices.
• Maintain integrations between Greystar’s SharePoint sites and Salesforce CRM system.
• Design, develop, and maintain portal applications, including BMC RemedyForce Incident Management and Vendor Product Services portals, built within Salesforce.
• Integrate third-party tools, such as BMC RemedyForce, TaskRay, DocuSign, and Nintex DocGen, with Greystar’s Salesforce CRM s