Sales Enablement Lead (Remote)

About Blackhawk Network

Today, through BHN’s single global platform, businesses of all kinds can tap into the world’s largest network of branded payment solutions. BHN helps businesses grow revenue, increase loyalty, motivate and reward their teams, disburse funds and engage consumers. Branded payment solutions include the issuance and distribution of gift cards, egifts, corporate payouts and rewards, along with the technology to deliver these products in seamless, integrated ways. BHN’s network spans the globe with more than 400,000 consumer touchpoints. Learn more at BHN.com.

Overview

The Senior Sales Enablement Lead will ensure that our sales and marketing teams know how to best represent Blackhawk Network's catalog and position it favorably against competitors, helping us win business. This role is responsible for providing the sales team with the necessary tools, content, training, and knowledge to effectively sell Blackhawk Network's products and services. The ultimate goal is to increase sales productivity and close more deals by equipping the sales team with the resources to engage buyers and navigate the sales process effectively.

Responsibilities

• Content Creation: Develop sales-ready content such as presentations, product demos, case studies, and email templates tailored to different buyer representatives.
• Training and Coaching: Provide ongoing training programs to improve sales skills, product knowledge, and selling techniques.
• Technology Utilization: Leverage CRM systems, sales enablement platforms, and other tools to streamline sales processes and provide access to relevant information.
• Sales Process Optimization: Analyze sales data to identify content effectiveness and areas for training improvement
• Alignment with Product Management and Marketing: Ensure marketing materials are aligned with sales messaging and effectively support the sales cycle.
• Customer Engagement: Meet with customers virtually and in person to better understand their content needs and assist sales teams as needed.
• Information Flow: The Sales Enablement Specialist will act as a crucial liaison between the sales team and the global content team. This role involves:

• Analyzing Data: Reviewing sales performance data to understand content usage patterns and its impact on sales outcomes.
• Communicating Needs: Regularly communicating the customer’s and sales team's content needs and preferences to the global content team through structured reports and meetings.
• Collaborating on Content Creation: Working closely with the global content team to co-develop new materials or new content products that align with the sales strategy and address identified gaps.
• Providing Updates: Keeping the global content team informed about any changes in sales strategies, market trends, or customer feedback that may influence content requirements.

Qualifications

• 5+ years in the Gift Card industry
• Experience working with global teams
• Experience adapting products or services for a regional audience
• Occasional travel, nights, or weekends as needed
• Excellent customer-facing skills
• Prior experience with Product Marketing, Sales or Sales enablement
• Strong analytical skills to interpret sales data and identify trends
• Exceptional communication and presentation skills
• Ability to work collaboratively across departments and with external partners

Recommended

• Proficiency in using CRM systems and sales enablement platforms
• Experience working with global gift card distributors
• Experience working with European business rules and regulations

Benefits

Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, Blackhawk Network offers benefits including 401k with employer match, medical, dental, vision, 12 paid holidays throughout the year 2025, sick pay accrual according to state law, parental leave, life insurance, disability insurance, accident and illness insurance, health and dependent care flexible spending accounts, wellness benefits, and flexible time off for all full-time employees. 

EEO Statement

Blackhawk Network provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic