Channel Marketing Manager - Digital Asset Management (DAM)

Company Overview

We’re on a mission to create innovative solutions, so businesses around the world can leverage their digital brand assets more effectively — driving revenue and maximizing returns on content investments. We've led the digital asset management industry for over three decades. 

Canto is reshaping the digital asset management (DAM) landscape. Our platform offers a singular source for brands to organize, access, and share digital assets, amplifying content value, accelerating production, and ensuring brand consistency. At Canto, we're more than a DAM solution; we're a catalyst for brand evolution.  

It's such an exciting time to join the Canto Team. We have great people here already & We are growing rapidly! 

Job Title: Channel Marketing Manager – Digital Asset Management (DAM)

Location: US - Remote (see eligible states below) 

 

Build Your Career at Canto – Where Innovation Meets ImpactAt Canto, we’re not just transforming digital asset management—we’re creating a workplace where talented individuals can thrive. As a leader in DAM, we empower businesses to organize, manage, and distribute their digital assets seamlessly. With 3,000+ customers worldwide, our success is driven by passionate people who bring creativity, collaboration, and innovation to everything they do.
Joining Canto means becoming part of a dynamic team where your contributions truly matter. We foster a culture of continuous learning, open communication, and hands-on impact. Here, you'll have the opportunity to take on exciting challenges, develop your skills, and grow alongside a company that’s making waves in the industry. We believe in supporting our team members, valuing fresh ideas, and celebrating every success together.

If you're looking for a career where you can make a difference, expand your expertise, and be part of a global community, Canto is the place for you. We’re growing fast and looking for driven individuals who are ready to shape the future with us. Come build something great at Canto!

Job Summary: As the Channel Marketing Manager, you will be responsible for developing and executing marketing programs to support channel partners, resellers, and alliances. You will work closely with sales, marketing, and partner teams to drive demand generation, enable partner success, and expand the reach of our DAM/PIM product suite. This role requires a strategic thinker with strong project management skills and a deep understanding of the digital marketing landscape.

Key Responsibilities:

• Develop and implement channel marketing strategies to drive partner acquisition, enablement, and revenue growth.
• Collaborate with sales and business development teams to support partner recruitment, onboarding, and enablement initiatives.
• Create co-marketing campaigns, partner training materials, and sales enablement content to support channel partners.
• Strategize and executed partner marketing programs, including webinars, events, email campaigns, and joint promotions.
• Track, analyze, and report on channel marketing performance, optimizing campaigns for maximum effectiveness.
• Maintain strong relationships with partners, ensuring alignment on marketing objectives and brand messaging.
• Work with internal teams to ensure seamless execution of channel initiatives across digital and offline channels.
• Stay up to date on industry trends, competitive landscape, and emerging marketing strategies in the DAM space.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in channel marketing, partner marketing, or B2B marketing, preferably in SaaS or Digital Asset Management.
• Strong understanding of digital marketing, demand generation, and partner relationship management.
• Experience with marketing automation tools, CRM systems, and partner management platforms.
• Excellent communication and relationship-building skills.
• Ability to work cross-functionally and manage multiple projects simultaneously.
• Analytical mindset with a data-driven approach to decision-making.
• Self-motivated, proactive, and results-oriented.

Why Join Us?

• Competitive salary and benefits package.
• Opportunity to work with a fast-growing company in the DAM industry.
• Collaborative and innovative work environment.
• Professional development and growth opportunities.

If you are a strategic marketer with a passion for channel marketing and digital asset management, we’d love to hear from you. Apply today to be part of our dynam