Business Development Market Leader
BDO USAAbout the role
Job Summary:
The Business Development Team supports the firm's growth through various activities including strategic planning, direct outreach, event execution and follow-up, disposition of marketing leads, and cross-selling. This team is involved in the entirety of the sales process supporting and accelerating the efforts of the client service teams. The team delivers extraordinary results from strategy to consultation and planning to execution. We help our internal clients develop a clear vision aligned with their go-to-market growth goals and personalized for their targeted audiences.
The Business Development Market Leader (BDML) is responsible for driving, monitoring, and improving sales performance for their assigned markets or practice areas. In collaboration with the Market Managing Principals (MMPs) and Managing Principals (MPs), the BDML will execute the strategies for business development in their market/practice, aligned with the Firm’s overall strategy and market approach. In addition, the BDML is responsible for supervising, providing leadership, mentoring, and managing performance for their direct reports. The BDML works under the direction of the Business Development Managing Director and is expected to collaborate with the Market Managing Principals/Segment Leaders of the groups they support, the marketing department, their peers and other operational leaders and BD (Business Development) professionals across the country to support and catalyze the growth efforts of the firm. A highly functioning BDML shows leadership, strategic vision, and ability to innovate and collaborate as well as motivate and supervise their teams. They also successfully develop business.
Job Duties:
Leadership Responsibilities:
- Develops and executes market growth plans in conjunction with business line Market Leaders, Market Managing Principals (MMPs), Managing Principals (MPs), Segment Leaders and National Practice Leaders which includes working with them to:
- Identify targets for their assigned groups
- Identify marketing and business development activities necessary to drive opportunities and define cross-selling and strategic account programs
- Collaborate with the marketing department regionally and nationally
- Facilitates regular meetings with MMPs/Segment Leaders to report on business development results for the assigned market/practice
- Facilitates the production and distribution of performance reporting with Business Development Directors (BDDs) in their assigned market/practice to MMPs/Segment Leaders, BD Managing Directors, and Chief Business Development Officer (CBDO)
- Collaborates with marketing regarding advertising and sponsorship requests, community involvement/Boards, liaising with external public relations agency, database integrity, list ownership and management, professional conferences and associations, and marketplace research
- Collaborates on strategies and resources to improve sales and marketing effectiveness
- Provides feedback to supervisors and Chief Business Development Officer on processes, templates, tools, etc.
- Collaborates with MMPs/Segment Leaders and MPs to implement guidelines regarding working with Alliance Firms
- Coordinates with International resources including International Liaison Principal and Country Desks as appropriate
- Meets monthly with BD Managing Director to review business development strategy, initiatives, and performance
- Identifies hiring requirements for the market/practice and provides feedback to leadership
Individual Responsibilities:
- Develops and executes business development plans in conjunction with the MMPs/Segment Leaders and MPs
- Collaborates with Principals on business development plans and activities
- Facilitates regular meetings with MMPs to design, implement and report on business development
- Collaborates with MMPs and Industry Leaders to segment office-specific target markets and target clients in alignment with business line and Industry guidelines
- Generates opportunities with targeted prospects through lead generation activities consistent with documented growth plans
- Qualifies opportunities and builds relationships with key executives and stakeholders
- Participates in the sales and proposal processes, as needed, including developing and managing the pursuit strategy, planning for and attending, when appropriate, pursuit meetings with
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