TikTok Shop - Business Management Lead

Team Overview

We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and partners. TikTok Shop is looking for a collaborative and strategic leader to drive category growth through cross-functional partnerships, strategy design, and project management.



Responsibilities

- Oversee and execute strategic initiatives to develop and optimize category strategies for TikTok Shop, driving sustainable GMV growth, profitability, and operational efficiency.

- Partner closely with cross-functional (XFN) teams to define goals, launch pilot projects, and identify key areas for continuous improvement.

- Lead teams in conducting data-driven analysis, competitor benchmarking, and hypothesis-driven problem solving to address business challenges and identify new growth opportunities.

- Collaborate with product & tech teams to design scalable, tech-enabled solutions that lower barriers for merchants and strengthen platform competitiveness.

- Mentor and develop junior team members, fostering accountability, ownership, and professional growth.

- Opportunity to step into interim leadership roles as business needs evolve, with potential for longer-term functional leadership pathways within TikTok Shop.