Customer Loyalty & Channel Marketing Manager

Job Description

The Customer Loyalty & Channel Marketing Manager will manage Moen’s Loyalty and Merchandising Programs. These programs focus on driving awareness and partnership of the Moen brand with key influencers and strategic customers. This role will assist in the strategy development and channel planning as it relates to loyalty and merchandising. He/She will be skilled at working on cross-functional teams including category management, sales, marketing services and global brand development. This position will support the Pro Segment in collaboration with the Wholesale Channel team.

Location:  Deerfield, IL - Hybrid 

RESPONSIBILITIES:

Loyalty Program Focus:

• Manage Moen’s loyalty programs that support the multi-channel Pro segment and Wholesale Showroom
• Maintain on-going development of social platforms, loyalty websites and email marketing efforts, including the management of the creative and content development process
• Manage relationships with external partners/providers and collaborate with Moen Marketing, Sales, IT and Finance teams
• New product launch support as it relates to Pro segment and Showroom channel
• Manage monthly sales and cost forecasts and oversee monthly invoice accruals
• Oversee and conduct analyses/insights and reporting to manage the loyalty programs’ success
• Analyze and follow competitive marketplace and trends; provide actionable insights to enhance loyalty programs

Merchandising Focus:

• Manage select Moen merchandising programs, including Gallery and Pro Merchandising
• Oversee the project management of merchandising roll outs and annual product refreshes
• Manage relationships and collaborate with Moen Merchandising, Marketing Communications, Sales, IT and Finance teams to ensure seamless execution
• Assist in managing the funding and forecasting process for merchandising
• Oversee and conduct analysis and insight to manage merchandising success
• Analyze competitive marketplace, follow trends and provide actionable insights to enhance merchandising programs

QUALIFICATIONS:

• Bachelor’s degree in Business required, Marketing is preferred
• Minimum of 3 years of marketing experience to include a minimum of 1 year of experience working with external agencies/partners, merchandising, program management; Durable products experience is a strong plus
• Intermediate/Advanced skills in SAP, Qlik, Wordpress, Microsoft Excel, Word and PowerPoint
• Strong analytical skills, including the ability to arrive at insights from data
• Demonstrated ability to be a team player and to effectively work across a matrix environment
• Excellent written and verbal communication skills
• Willingness to travel up to approximately 10% of the time (domestically)

Additional Information

Company Description:

Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too. When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength. Explore life at Fortune Brands here

Additional Information:

Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $55,000 USD - $88,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.

At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inc