Growth Marketing Manager

Healthie powers next generation healthcare delivery. We build infrastructure that all healthcare organizations need to perform virtual-first care. Between our EHR, scheduling, and patient engagement solutions, Healthie’s API-first approach makes it easy for organizations of every size to build, customize, and scale their business.

We power thousands of organizations – ranging from small private practices, to digital health startups and  multi-billion-dollar healthcare companies. Leveraging Healthie, our customers deliver care to millions of patients, across the full spectrum of healthcare services – from preventative health & wellness to complex chronic care management. 

We believe that the future of healthcare delivery is virtual-first, longitudinal, and collaborative. Learn more at https://www.gethealthie.com/

 

We’re hiring for a Growth Marketing Manager to own and execute Healthie’s top of funnel growth machine.

Role Details: This is a full-time, IC position. You will report to Healthie’s Director of Marketing and work alongside our collaborative team. 

Location: New York, NY (hybrid)

 

Responsibilities

Own and execute Healthie’s top of funnel growth machine for SMBs (from top of funnel through paid conversions), which includes:

• Paid Media and Organic SEO: Execute omnichannel and retargeted paid media campaigns, SEO for our owned website & social media and project manage execution alongside our content writer, and top of funnel site visit growth.
• Customer Journey: Optimize website visit to trial, then trial to paid customer conversions, using in-app messaging and other channels, customized at the individual customer type.
• Content Marketing: Design, write, and implement email campaigns, newsletters, and webinars to drive growth.

Qualifications

• A track record of success: You have 6+ years in B2B SaaS marketing, and have demonstrated growing revenue with a positive ROI for a PLG product.
• Data-driven: You understand the relationship between the metrics that drive success & you obsess over how to leverage and improve the primary drivers of ROI.
• You believe in constant iteration: You constantly find ways to improve campaigns, tweak assumptions, and bring ideas on how to do so. 
• Relentless focus on operational excellence: When you say, you do.
• Exceptional communication skills, both written & verbal.
• Strong interpersonal and leadership skills: You care about people - your colleagues, our customers, and everyone around you. People want to work for and with you. You lead with influence, not authority.
• Subject matter expertise: You love B2B Marketing and aspire to be one of the best in the world.
• Grit: You have a bias towards execution. You maniacally focus on getting the job done, and nothing slows you down. 
• Mission driven: You have a passion for healthcare and want to work at a place that cares deeply about helping to improve patient outcomes and experiences.
• Embody Good Citizen Principles: You incorporate Healthie’s values (Respect, Reliability, Resilience) in your work.

Outcomes

• Demonstrated ROI of Paid and Organic Media: increased trial sign ups and conversions within CAC parameters
• Increase in growth through omnichannel marketing campaigns: increase site visits and engagement
• Effective and measurable Content Marketing campaigns

Logistics

This is a hybrid position based within our NYC HQ

U.S. work authorization is required, Healthie does not provide sponsorship.

The base salary for this role is $115,000- $145,000 per year + annual company bonus + equity + benefits

Benefits

• Competitive salaries
• Stock options
• Health insurance coverage (medical, dental, vision)
• Life and disability coverages
• FSA and HSA
• Unlimited vacation time
• 401(k) plan with company matching
• Parental leave program
• Learning & development stipends
• Fitness membership budget
• Co-working space budget
• New work laptop
• Home office equipment stipend
• Nutritional coaching

Interview Process

Resume Review

Round 1: Preliminary Interview- 15 minutes (Director of Talent)

Round 2: Hir