Ticketing and Group Sales Manager

Reports To:  Director of Public Programs and Davis Center

Department:  Public Engagement

Status: Full-Time, Exempt

About Central Park and the Central Park Conservancy:

Central Park is one of the world's most famous and beloved public spaces. Designed by Frederick Law Olmsted and Calvert Vaux in 1858, the 843-acre Park was the country's first purpose-built public park and is a National Historic Landmark and a New York Scenic Landmark. The Central Park Conservancy, a private, not-for-profit organization, was founded in 1980 to rescue the Park, which had fallen into serious disrepair. Since then, the Conservancy has overseen the investment of over $1.6 billion in the restoration of the Park, which now hosts over 40 million visitors a year.

The Conservancy’s mission is to preserve and celebrate Central Park as a sanctuary from urban life. The City of New York has formally entrusted the management of the Park to the Conservancy which is responsible for every aspect of its care, including landscape maintenance, capital improvements, and the visitor experience. The Conservancy employs roughly 400 people and has an annual operating budget of over $100 million. The Conservancy is one of the City’s largest and most successful public private partnerships and is considered a major civic institution given its impact on the health of the Park and the vibrancy of the City.

Position Summary:
The Central Park Conservancy is seeking a proactive and results-driven Ticketing and Group Sales Manager to support the recent growth of our public tour program and roster of recreation programs at the newly opened Davis Center at the Harlem Meer. Reporting to the Director of Public Programs and Davis Center, this role is directly responsible for managing the Conservancy’s ticketing systems and strategies across internal departments, managing key partnerships with tour operators, hotel concierges, event planners, and third party ticket sellers, and leading the development of a robust group sales program at the new Davis Center at the Harlem Meer to drive revenue related to group participation and special events.  

This is a cross-functional position that manages ticketing and group sales for public tours, public programs and facility rentals at the Davis Center and supports ticketing for the Conservancy’s major fundraisers and programs in Central Park.

Key Responsibilities:

Ticketing Strategy & Management

• Manage, with support from Information Technology and Marketing, the configuration and cross-departmental use of ticketing platform, Ticketure, for public tours, recreation programs at the Davis Center, and ticketed special events in Central Park.
• Collaborate across internal departments to ensure accurate and timely set-up and promotion of offerings in Ticketure. Create and publish events, ticketing pages, emails, upsell opportunities, and manage pricing tiers, inventory, and booking capacities.
• Serve as the Conservancy’s point person with external Ticketure support representatives.
• Analyze ticketing trends and make data-driven recommendations to optimize scheduling, pricing, and availability.
• Manage ticketing programs with third-party partners (Viator, GetYourGuide, CulturePass, etc) to monitor inventory management and financial reconciliation.
• Develop program policies and operational workflows that support booking, scheduling, and invoicing for group sales bookings.
• Assist on data and system integration projects that support program, sales, and marketing growth opportunities.
• Produce and share reports on ticket sales, group activity, and revenue trends.
• Use analytics tools to monitor digital performance and inform strategy.
• Provide staff training on Ticketure to support sales, reporting, and ticketing needs for program and event stakeholders.
• Manage customer service related to event cancellations, ticket exchanges, refunds, and other registration-related updates.

Group Sales & Partnerships

Guided Tours

• Serve as the primary point of contact for all ticketing questions and group inquiries for public tours for parties of 25 guests or more via email, phone, and digital channels.
• Develop and lead a group sales strategy for the Conservancy’s tour program targeting schools, corporations, and other travel groups.
• Build and manage partnerships with a wide variety of external travel and tourism-related businesses and partners including tour operators, event planners, and hotel concierges.
• Seek out business opportunities for new tour operator arrangements.
• Represent the Conservancy at tourism and travel industry events.

Davis Center Programs and Facility Rentals

• In coordination wit