Manager, Gaming Player Marketing

Company Description

This role along with the Sr Player Manager is responsible for Red Bull’s Player roster which consists of professional gamers, esports organizations, and content creators. In this position, you will be directly managing, scouting, and overseeing activations for Red Bull Players. You’ll need extensive gaming experience to guide the direction of the Player activations and be the subject matter expert as you’re working cross-departmentally with the rest of the company [areas such as Advertising, Brand campaigns, and Athlete Marketing]. You’re expected to build high touch point relationships with the roster to give Wiiings to our Players and their ideas!

Job Description

PLAYER MARKETING & MANAGEMENT 

Help discover and evaluate Players (professional gamers, teams, and content creators), from top Players to promising upcoming talent

Negotiate agreements covering performance expectations, content and social media commitments, compensation, branding rights, and schedules.

Onboard new gaming and esports athletes, providing brand, product, and communications training, and setting performance goals.

Monitor the gaming and esports athlete roster, providing feedback and guidance for performance improvement.

Stay informed on global and local gaming trends, titles, teams, and stakeholders to shape comprehensive marketing strategies.

Serve as a primary link for the gaming program, ensuring alignment with all stakeholders and partners.

PROJECT MANAGEMENT

Drive innovation in events and projects to keep the brand at the forefront of the gaming landscape.

Lead gaming projects locally, ensuring robust project management and strategic planning for both long and short terms.

Work with the Red Bull Media Network team to align gaming content objectives and explore new content opportunities.

Support and monitor activations to ensure premium execution.

Working with our Players to help them achieve their content and event goals.

Professional gamers need help coordinating a LAN setup before a major tournament.

Content creators come up with inspirational events that you need to take from an idea to reality.

Qualifications

Avid gamer knowledgeable about gaming trends and stays up to date with the latest industry news and gaming content.

3+ years of experience working with high-profile talent.

Legendary communication skills to talk in-depth with the best gamers in the world, while also working with a wider team not endemic to gaming.

Bachelor’s degree or equivalent experience

Additional Information

The base salary range for this position is $85,350 to $128,040 + cash incentives Actual salary offer may vary based on work experience. The base pay range is subject to change and may be modified in the future.

Our current Benefits include:

Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.