Strategic Sales and Analytics Manager UK/NE
SharkNinjaAbout the role
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
We are seeking a highly analytical and commercially savvy Strategic Sales and Analytics Manager to join our Northern Europe Strategic Sales & Analytics (SS&A) team, based in London. This individual will be responsible for leading commercial analytics, market insights, and category performance tracking across the UK and Nordics.
You’ll drive decision-making through actionable insight, strategic thought leadership, and data-driven recommendations. This role is perfect for someone who thrives in a fast-paced, performance-focused environment and is eager to shape go-to-market plans in one of our most critical regions.
KEY RESPONSIBILITIES
Strategic Insight & Analysis
· Lead the development of high-impact sales and performance reporting, tracking KPIs across all categories and retail channels.
· Translate data into clear and actionable business narratives, influencing key stakeholders across Sales, Marketing, and Finance.
· Act as the category and market expert for the Northern Europe region—owning the full view of performance, competitive landscape, pricing, promotions, and key trends.
· Conduct proactive and ad-hoc analyses to support strategic decisions, including scenario modelling and gap-opportunity assessments.
Strategy & Business Planning
· Partner with cross-functional teams to develop and deliver the Plans to Win across categories, channels, and countries.
· Identify opportunities for growth through assortment optimisation, pricing strategy, promotional planning, and increased market penetration.
· Work closely with Sales leadership to influence customer engagement strategies, leveraging fact-based storytelling to win space, visibility, and incremental investment.
· Drive continuous improvement and data governance practices, ensuring data integrity and tool optimisation for SS&A functions.
Team Collaboration & Leadership
· Collaborate with local and global SS&A, Marketing, Sales, and Finance teams to connect insights to execution.
· Mentor and guide junior analysts within the team; foster a culture of curiosity, agility, and commercial excellence.
· Serve as the voice of the UK and Northern Europe markets within global SS&A meetings and initiatives.
CORE SKILLS & ATTRIBUTES
· Proven ability to influence decision-making through data storytelling and commercial insight.
· Comfortable navigating ambiguity with a problem-solving, solution-first mindset.
· Excellent interpersonal skills with the ability to build strong internal and external partnerships.
· A natural collaborator and communicator, able to bring others on the journey and lead through influence.
· Passionate about consumer behaviour, market dynamics, and competitive intelligence.
REQUIRED EXPERIENCE
· Bachelor’s Degree in Business, Economics, Analytics, or related field (or equivalent experience).
· 4–6+ years in commercial, category, or sales analytics, ideally within FMCG or consumer goods.
· Experience working with syndicated data (e.g., IRI, Nielsen, GFK, NPD).
· Advanced skills in Excel and PowerPoint; experience with BI tools such as Tableau, Power BI, or QlikView strongly preferred.
· Proven success in handling multiple projects, adapting to shifting priorities, and meeting tight deadlines in a fast-paced environment.
· Strong written and verbal communication skills, with experience presenting to senior stakeholders.
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off,
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