Associate Manager Web and Digital

The Associate Manager Web and Digital is responsible for executing and managing the day-to-day operations of the company's websites and digital solutions for Coloplast and its business units. This role focuses on utilizing the Optimizely platform to implement content strategies and ensure well-maintained, user-friendly websites that align with brand standards, including the eCommerce functionalities. This runs across Coloplast.US, ColoplastProfessional.US and ComfortMedical.com

 

Major Areas of Accountability

• Utilize the Optimizely platform to manage and update website content as guided by marketing teams.
• Assist in the design and layout of web pages to align with brand standards and enhance user engagement.
• Monitor website performance and implement improvements based on user feedback and analytics to optimize the user experience.
• Maintain the eCommerce portion of the websites, ensuring product listings are accurate, up-to-date, and aligned with marketing strategies.
• Responsible for testing new features before deployment to ensure functionality and user experience meet organizational standards.
• Collaborate with cross-functional teams to ensure timely execution of digital projects and alignment with overall marketing strategies.
• Work closely with global headquarters to maintain global standards set by the organization and ensure consistency across digital properties.
• Conduct regular audits of website content and functionality to maintain quality standards, including eCommerce features.
• Ensure full compliance on the website with all laws and regulations.
• Ability to deliver clear requirements and work with development team to deliver key features and functionality.
• Respond to and troubleshoot technical issues and ensure optimal performance across all websites
• Other duties as assigned

 

Basic Qualifications

• Bachelor’s degree required.
• 2+ years of experience in digital solution development, project management or related role. Experience in the medical device or healthcare industry is a plus.
• Proficiency in the Optimizely (EPIserver) or other content management platforms.
• Experience with HTML/CSS and basic web development and design.
• Excellent project management and coordination skills to facilitate updates in collaboration with U.S. and Global Teams.
• Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.

 

 

 

Preferred Qualifications

• Bachelor’s degree in computer science, business, or web development.
• Familiarity with SEO best practices and analytics tools.
• Experience in managing digital marketing campaigns and understanding user engagement metrics.
• Experience with eCommerce platforms and managing online product catalogs.

 

Additional Information

• This position requires a proactive approach to problem-solving and an ability to adapt to new technologies and methodologies.
• The candidate should demonstrate a commitment to continuous learning and professional development in the digital space.

At Coloplast, we believe in recognizing and rewarding the contributions of our employees. Our total rewards package is designed to support your well-being, foster your professional growth, and ensure a healthy work-life balance. Here is some of what you can expect:

• Health and