Senior Director, Commercial Unitary
CopelandAbout the role
About Us
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.
Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!
Description
The Senior Director, Commercial Unitary HVAC is responsible for leading the strategic direction, growth, profitability, and market success of the Commercial Unitary business segment. This executive leadership role owns the development and execution of the segment strategy across Market Management, Product Management, and Portfolio Marketing functions.
The Senior Director serves as the general manager of the Commercial Unitary portfolio, translating market trends, customer requirements, competitive intelligence, and business objectives into product and portfolio strategies that drive accelerated growth and market share gains. The role partners closely with Engineering, Sales, Operations, Supply Chain, Finance, and Aftermarket teams to ensure successful product development, portfolio optimization, commercialization, and lifecycle management.
The successful candidate will possess a strong combination of market insight, strategic thinking, product leadership, commercial acumen, and cross-functional influence to drive profitable growth in one of the company's most important HVAC segments.
As the Senior Director, Commercial Unitary HVAC, you will focus on:
Business & Growth Strategy
- Develop and execute the long-term strategic vision for the Commercial Unitary HVAC business
- Establish multi-year growth plans aligned with corporate objectives, market trends, customer requirements, and emerging technologies
- Identify and prioritize new business opportunities, market adjacencies, and growth platforms
- Lead annual strategic planning processes, including market forecasts, growth initiatives, and investment priorities.
- Partner with executive leadership to define portfolio investment strategies and resource allocation
Market Management Leadership
- Lead global and regional market management activities for the Commercial Unitary segment.
- Develop deep understanding of customer needs, market dynamics, regulatory requirements, and industry trends.
- Conduct market segmentation and identify high-growth opportunities by geography, application, and channel.
- Monitor competitive activity and develop strategies to strengthen market position and differentiation.
- Establish pricing, value proposition, and go-to-market strategies that enhance profitability and share growth.
- Drive voice-of-customer initiatives to ensure customer requirements are effectively translated into product and portfolio strategies.
Product Management Leadership
- Own the Commercial Unitary product roadmap and lifecycle management strategy.
- Prioritize product investments based on customer value, market demand, business returns, and strategic fit.
- Lead cross-functional teams through product development, launch, enhancement, and end-of-life decisions.
- Develop business cases supporting new product introductions and platform investments.
- Deliver on growth, revenue, margin, and market share objectives across the portfolio.
- Oversee portfolio rationalization efforts to optimize complexity, profitability, and operational efficiency.
Portfolio Marketing Leadership
- Lead portfolio marketing strategy and commercialization activities.
- Develop compelling value propositions, product positioning, and messaging strategies.
- Ensure successful market introduction of new products through coordinated launch plans.
- Partner with sales leadership to create content, training, and programs that accelerate growth.
- Drive market awareness and thought leadership initiatives that strengthen bran
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