Marketing Specialist
Lakeshore Waste ServicesAbout the role
The Marketing Specialist plays a vital role in supporting the marketing team by managing customer-focused communications, operational tasks, and administrative responsibilities with a strong foundation in customer service. This role ensures seamless coordination of marketing initiatives while upholding LRS’ commitment to exceptional service, sustainability, and operational excellence.
Reports to:
VP Marketing & Customer Service
- Manage and respond to Better Business Bureau (BBB) reviews as well as draft responses for Attorney General inquiries with internal stakeholders.
- Manage service-related social media responses to maintain brand reputation and customer satisfaction.
- Cody editing and review of content for accurate grammar and brand consistency.
- Support marketing team with drafted customer and internal communications.
- Order and manage distribution of operations manuals (Drivers Vehicle Inspection Report books) for field teams.
- Coordinate the ordering and distribution of business cards for employees.
- Manage swag inventory, including ordering, distribution, and tracking.
- Provide logistical support for sales events, including shipping marketing collateral and promotional materials.
- Perform other tasks as required or assigned.
- Intermediate proficiency in Microsoft Office Suite.
- Strong interpersonal skills.
- Strong reporting and analytical abilities.
- Excellent verbal and written communication skills.
- Proficient organizational and time management skills with ability to prioritize and multitask.
Education & Experience:
- Bachelor’s degree and a minimum of 1 year of experience or equivalent combination of education and experience.
Physical Demands & Work Environment:
- Prolonged periods of sitting at a desk and working on a computer.
- Frequent use of hands and fingers to handle, control, or feel objects, tools, or controls.
- Regularly required to talk and hear, both in person and by phone or web meetings.
- Occasionally required to stand, walk, and reach with hands and arms.
- Ability to read and interpret data on a computer screen or printed documents.
- Work is performed in a typical office environment with moderate noise levels, in a climate-controlled environment with heating and air conditioning.
- Potential for remote work or hybrid work arrangement.
Travel Required:
Some travel required approximately 5% of the time to LRS locations, marketing events, photo shoots, off-site events, etc.
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