Senior Manager, Consumer Products Research & Insights
SandiskAbout the role
Company Description
Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape.
Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality.
Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward.
Job Description
The Senior Manager of Consumer Products Research & Insights is a new position within Sandisk’s Global Consumer Insights & Analytics (“CIA”) function. The mission of CIA is to enable our “Consumer at the Center” strategy, by driving consumer centricity into decision-making that drives company growth. This Products Research role will be responsible for defining and orchestrating Sandisk Consumer’s learning plans for product development in partnership with our Product Development and Marketing teams. This work will involve product and feature ideation, claims and concept development, and product superiority modeling.
We are seeking a proactive, collaborative leader with cross-functional insights experience and an ability to thrive in a fast-paced, dynamic environment. You must possess strong leadership qualities, take ownership of the learning agenda for the Products teams at Sandisk, establish best practices, and build strong partnerships across the organization.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Lead the development and execution of consumer learning plans focused on product ideation, development, and optimization, inclusive of qualitative and quantitative primary research and analysis of market data and reports, on time and on budget,
- Represent Consumer Insights & Analytics (CIA) function at Sandisk in Product Teams across all product segments (SSDs internal/external, USB, cards, accessories),
- Lead the annual consumer concept innovation process, including ideation, research, and concept and claims development, testing, including driving recommendations and action via the Product Team and the Sandisk Global Consumer Leadership Team,
- Leverage research data to build product superiority models to enable optimization of product development, and
- Choose and nurture relationships with key suppliers/vendors for core research work.
Qualifications
REQUIRED:
- 5+ years relevant experience in a consumer-facing organization (technology, consumer electronics, or CPG industries preferred), with demonstrated abilities to translate business objectives into consumer learning plans, and
- A mastery of primary research execution tools and applications, including experience in both deep qualitative research and quantitative research/data analysis, consumer-generated data, and market data.
SKILLS:
- Strong communication and relationship-building skills, with the ability to generate, summarize, and persuasively communicate data in terms of insights and consumer “stories,”
- The ideal candidate will be a proactive thought leader with strong verbal/communications skills and a thoughtful and persuasive personal style,
- Ability to distill complex and at times contradictory consumer data and insights into compelling, data-based stories and recommendations,
- Confidence and presence collaborating with and presenting to product teams and leadership,
- Ability to effectively manage projects at both the strategic and executional level,
- Ability to lead a relationship and manage outcomes with suppliers,
- A self-starter comfortable in a project-oriented, high-growth environment, and
- Proficiency in DIY quantitative platforms, market data (e.g., IRI, Circana) and MS Office capabilities. Programming skills and languages not necessary but welcomed.
Additional Information
Sandisk is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or rel
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