Technical Product Marketing Manager

WHAT IS THE JOB:

Technical Product Marketing Manager

About the Role

We’re looking for a Technical Product Marketing Manager to help us showcase the power of ThoughtSpot in unique and compelling ways. This role is integral to building and supporting the technical infrastructure and content that drive ThoughtSpot’s go-to-market strategy.

Ideal Candidate

The ideal candidate loves working with data, can work autonomously, and drive marketing campaigns. You will work closely with marketing, product management, sales engineering, and customer success to build content that brings our product to life for a wide variety of audiences. 

WHAT YOU’LL DO?

Product Demo Creation:

• Generate and curate data for product demos.

• Develop and maintain business-value-driven product demos.

• Create content and scripts to help sales and marketing teams effectively use product demos.

• Support existing demos and demo infrastructure/systems.

• Research and understand industry-specific and software-specific data, data models, and data behavior.

Roadmap Support Enablement:

• Develop and deliver presentations on our competitive differentiation and technical product details.

• Build and deliver enablement content to empower field teams to confidently present the technical differentiators of ThoughtSpot.

• Provide feedback on technical features and functionality in the product.

• Collaborate with Modeling, Tech, Engineering, Product, Community, and Sales teams to develop product and solution narratives for both technical and business decision-makers.

• Drive account-based marketing by developing technical content, such as demos and videos, for key customers.

Product Marketing: 

• Build positioning, value propositions, messaging, and differentiation for each product in collaboration with product and tech teams.

• Develop customer-facing technical and product marketing materials to showcase features/capabilities that drive the adoption of ThoughtSpot.

• Orchestrate product launches, working cross-functionally to amplify messages with strategic cloud providers and tech partners in the modern data stack.

• Own production of product demo videos to showcase the art of the possible with ThoughtSpot.

• Author and ghost-write collateral, including in-depth technical blogs, sales one-pagers, presentations, white papers, case studies, and contributed articles to support ThoughtSpot’s AI-powered vision and educate prospective customers and influencers.

• Serve as the internal champion and voice of the customer for product and marketing teams. 

• Support product releases and drive adoption of new features.

• Contribute to the submission process for the Gartner Magic Quadrant (MQ) to ensure ThoughtSpot's positioning and recognition in the market.

• Maintain and update industry, use case, and product pages on the website to drive pipeline growth and engagement.

WHAT YOU BRING?

Required:

• 5+ years of experience working with a B2B SaaS product, preferably analytics software or similar.

• Experience in a technical role, including building demos, implementing products, or working with sales or product teams.

• Proficient in SQL and database administration.

• Ability to generate data sets and model data.

• Build basic web application using HTML, Javascript, and CSS

• Very strong English communication skills.

• Love and passion for data & analytics.

• Ability to excel in a fast-paced environment with hustle and grit.

• Team player with a can-do attitude.

Preferred:

• Bachelor’s degree or equivalent work experience in Computer Science, Information Technology, or a related field.

• Experience in development or sales