Part-Time Marketing Support (Social)
Penn State UniversityAbout the role
APPLICATION INSTRUCTIONS:
CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday.
CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday.
If you are NOT a current employee or student, please click “Apply” and complete the application process for external applicants.
Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants.
JOB DESCRIPTION AND POSITION REQUIREMENTS:
Join the vibrant Student Affairs Communications and Marketing team as a Social Media Intern and play a key role in shaping the online presence that connects and engages all students across campus. This position will collaborate with our social media specialist to create a dynamic social media presence with our @studentlifepsu and @studentwellnesspsu handles on Instagram and TikTok.
Student Affairs is a division of over 25 units and programs that support student life on campus. Our units represent all aspects of life on campus, from health and safety to campus life and belonging to career success and beyond.
Responsibilities:
Assist in developing, scheduling, and publishing content for Student Affairs’ social media channels, Instagram and TikTok.
Monitor social media channels, respond to inquiries, and engage with followers to foster community and maintain a strong and positive online presence.
Use analytics tools to track social media performance, gather insights, and provide recommendations for content creation and increasing reach and engagement.
Stay updated on social media trends and best practices to keep channels fresh, relevant, and engaging to our primary audience.
Collaborate with campus partners, student organizations, and more to develop relationships and source unique and authentic perspectives and stories.
Qualifications:
Demonstrated experience in managing and engaging in social media platforms, particularly Instagram and TikTok.
Knowledge of social media analytics tools and experience creating content and<
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