Senior Marketing Manager

Senior Marketing Manager

Job Title: Senior Marketing Manager
Location: Irvine, CA / Remote-Hybrid
Job Type: Full-Time
Department: Marketing

Job Summary:

We are looking for an experienced, creative, and strategic Senior Marketing Manager to lead our brand, content, and social media efforts. This is a critical leadership role responsible for driving brand visibility, engagement, and growth across digital and social channels, while overseeing broader marketing strategies that align with our business objectives.

Key Responsibilities:

Marketing Leadership

• Develop and execute integrated marketing strategies that drive brand awareness, customer acquisition, and retention.
• Own and manage the marketing calendar, aligning product launches, events, and campaigns across departments.
• Oversee development and execution of digital marketing campaigns, including email, web, SEO/SEM and paid media.
• Collaborate with all departments to ensure consistent messaging and alignment.

Social Media Strategy & Management

• Lead the strategy, planning, and execution of social media across platforms (e.g., Instagram, LinkedIn, TikTok, Twitter/X, Facebook).
• Build and grow an engaged community through original content, and timely trend adoption.
• Analyze social performance, extract insights, and continuously optimize strategy to improve engagement and reach.

Content Creation

             Oversee content strategy across all digital platforms

• Guide creation of multimedia content (videos, reels, graphics, Etc.)
• Ensure brand voice and tone are consistent across all communications.

Analytics & Reporting

• Track KPIs and provide regular reporting on marketing and social performance.
• Use data and insights to refine strategies and inform decision-making.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field; MBA or related advanced degree is a plus.
• 3-5 years of experience in marketing and social media, with at least 1-2 years in a senior or leadership role.
• Proven success in creating and scaling multi-channel campaigns and managing brand presence on social platforms.
• Deep understanding of digital and social media trends, platform algorithms, and analytics.
• Strong copywriting and storytelling skills, with an eye for design and brand voice.
• Experience with influencer marketing and content partnerships is a plus.

Preferred Skills:

• Background in Retail and Sales environments
• Experience working with creative agencies or in-house design teams
• Familiarity with paid social advertising strategies and tools
• Crisis communication and brand reputation management on social platforms

Benefits:

• Competitive salary and performance bonuses
• Health, dental, and vision insurance
• Paid time off and flexible remote work options
• Fun, creative, and collaborative environment

Apply Now: www.archtelecom.net

Inquiries: Recruiting@archtelecom.net