Lead, Market Research
TakedaAbout the role
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Job Description
As a member of Takeda Oncology, your work will contribute to our bold, inspiring vision: We aspire to cure cancer. Here, you'll build a career grounded in purpose and be empowered to deliver your best.
This position will be responsible for executing primary market research for Global Oncology Brands, pipeline and BD that will include integration of Global Forecasting, and Competitive Intelligence insights to drive brand value and competitiveness in the markets. The position will be partnering Takeda Oncology Therapeutic Area Leads, Global Brand Leads, New Product Planning Team, Lead LOCs with expertise in Market Research, being responsible for sharing the best practices in the respective areas. The position assumes a high level of competence in Pharma market analysis, primary market research techniques and overall integration of insights.
How you will contribute:
- Collaborate with Integrated Insights Leads for TAs to understand insights requirement and to design forecasting model methodologies including commercial rationale and assumptions
- Drive global primary market research for strategic Brands, products at launch, and pipeline candidates
- Support Lead countries/regions with expertise in MR, including coaching and sharing Global sources and techniques
- Fully leverage all market, competitor, and product information to produce objective and actionable insights of market drivers, the competitive environment, promotional and treatment trends with key customer types
- Conduct primary market research using the best methodologies and techniques in market research
- Develop and administer primary MR tracking dashboards for newly launched and key company’s Brands and regions
- Establishing an excellence and best practice together with Global Forecasting and Global Competitive Intelligence
- Excellent communication of ideas including written and in-person presentation skills in a persuasive and appropriate manner. Ability to frequently communicate changes and intentions with high level of transparency to all stakeholders
- Able to set priorities, develop and manage multiple projects and timelines simultaneously
- Ability to actively and objectively listen to clients to assure research design addresses business needs
- Demonstrated project planning and project management skills
- Ability to build strong positive relationships with internal and external stakeholders. Ability to manage vendor relationships and maintain an accurate budget for brands
- Ability to quickly learn about therapeutic area and products
Minimum Requirements/Qualifications:
- BA or BS degree required with a preference in the Life Sciences. Master's degree in business, marketing, or social sciences preferred
- Minimum 5 years of experience in Market Research in an international and multicultural environment required.
- Strong understanding of pharmaceutical global market research process and methodology. Deep knowledge of Oncology market preferred
Knowledge and Skills:
- Deep expertise in pharmaceutical primary market research
- Ability to extract, analyze, treat, and consolidate data from different sources in clear and concise formats with rigor and high level of accuracy
- Advanced user of Windows applications, analytical tools and applications
- Accurate and precise
- Team player
- Strong communication and interpersonal skills
- Strong Project Management skills
- Travel Requirement- 15%, more as needed for specific business needs
More about us:
At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.
Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.
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