Programmatic Success Manager
The E.W. Scripps CompanyAbout the role
Are you a programmatic advertising expert ready to drive revenue and innovation at scale? Scripps is seeking a strategic Programmatic Success Manager to manage end-to-end programmatic advertising across our digital and connected-TV inventory. This role offers the opportunity to optimize complex campaigns, deliver data-driven insights, and serve as a subject matter expert while contributing to the overall success of our programmatic revenue.
WHAT YOU'LL DO:
- Manage and execute the planning, trafficking, and monitoring of programmatic campaigns across all digital platforms, ensuring KPIs are met
- Independently perform campaign optimizations to maximize yield and advertiser outcomes, troubleshooting and resolving complex delivery issues
- Oversee the completion of projects and assignments, such as implementing new PMP strategies, testing new partners, and developing improved reporting workflows
- Identify key barriers in campaign performance or operational efficiency and implement effective solutions
- Develop and maintain sophisticated campaign and inventory performance reports; translate complex data into actionable insights and recommendations for sales and ad ops teams
- Serve as a key point of contact for cross-functional teams, providing guidance on programmatic capabilities, inventory, and campaign strategy
- Validate the quality and integrity of campaigns, ensuring compliance with brand safety, viewability, and privacy standards (GDPR/CCPA)
- Provide input and recommendations for new tools or partners to enhance monetization, based on deep knowledge of ad tech trends
- May act as a resource or mentor for junior team members, reviewing progress and accuracy of their work
- Participate in client-facing communications to discuss campaign performance and programmatic strategies
WHAT YOU'LL NEED:
- Bachelor's degree in a related discipline or equivalent years of experience preferred
- Generally, 5+ years of experience in related field preferred
WHAT YOU'LL BRING:
- Comprehensive knowledge of SSPs, ad servers, DMPs, and DSPs, with hands-on experience managing complex programmatic campaigns (CTV/OTT experience strongly preferred)
- Proficiency in Excel and strong familiarity with SQL and data visualization tools (e.g., Looker, Tableau)
- Strong analytical skills with the ability to troubleshoot complex problems and perform advanced data analysis
- Excellent communication and presentation skills, with an ability to translate complex data into clear, actionable insights for various audiences
- Proven ability to work with minimal supervision and exercise independent judgment to determine the best approach for achieving desired outcomes
- Strong project management skills with the ability to oversee assignments from planning to completion
- Detail-oriented with a proven ability to manage multiple priorities in a deadline-driven environment
WHERE YOU'LL LIVE, WORK AND PLAY:
New York City is the epicenter of media, advertising, and innovation—making it the perfect place to advance your career in programmatic advertising. As one of the world's most dynamic cities, NYC offers unparalleled professional opportunities alongside world-class culture, dining, and entertainment. From Broadway shows and renowned museums to diverse neighborhoods and iconic landmarks, the city provides endless ways to explore and connect. With excellent public transportation and a vibrant hybrid work culture, you'll enjoy the flexibility to balance career growth with the energy and excitement that only New York City can offer.
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COMPENSATION RANGE:
Annual Salary: $95,000.00 - 105000
ADDITIONAL BENEFITS:
A career path to grow your professional experiences
Full medical, dental and vision benefits, as well as certain other health and wellness benefits
Retirement savings plan with company match
Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scr
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