Director of Sales & Marketing - InterContinental Boston

Do you see yourself as a Director of Sales & Marketing?

What's your passion?  Whether you're into scuba diving, chess games or just raising your children, at IHG we're interested in YOU.  At IHG we employ people who apply the same amount of care and passion to their jobs as they do their hobbies - people who put our guests at the heart of everything they do. And we're looking for more people like this to join our friendly and professional team.

HOTEL OVERVIEW:

For 70 years, the InterContinental® Brand has been writing the story of international travel and showing guests the InterContinental Life through personalized service, memorable, one of a kind experiences and global etiquette.  As part of the largest luxury hotel brand in the world, InterContinental® Boston is a landmark of luxury; rated in the top five on Trip Advisor for Boston hotels, named one of the 'Best Hotels in the World' by Condé Nast Traveler magazine and featuring a Forbes Four-Star, 4 Diamond AAA rated hotel experience. The property overlooks Boston's historic waterfront, featuring 424 luxurious ultra-modern accommodations with distinctive style and breathtaking waterfront or downtown city views, a full service spa and fitness club, 32,000 square feet of premier meeting and event space, and an array of restaurants and bars influenced by a variety of international flavors. We are looking for passionate people who are charming, confident and internationally-minded to ensure we continue the story of making great things happen at InterContinental® Boston.

ORGANIZATIONAL STRUCTURE:

The Director of Sales & Marketing reports to the General Manager and oversees the Sales/Marketing/Catering/Conference Services department, which consists of the Director of Catering & Conference Services, Director of Group Sales, several managers and coordinators.

POSITION OVERVIEW:

The Director of Sales & Marketing will serve as a member of the Hotel’s Executive Committee and is responsible for developing and implementing the total sales and marketing strategy of the hotel to ensure that revenue and room night sales goals are achieved; revenue, sales and marketing strategies are set; tactical plans are created and implemented; and those results are monitored and achieved. Maintain consistent quality service, and operating standards as established by the InterContinental® Brand and Forbes Travel Guide. This is the top sales and marketing job in a large full service, luxury hotel with multiple banquet spaces and facilities, high volume catering/conference facilities, and a large number of VIP and special service guests. A large location with extensive competitive pressure and may operate in all market sectors.

DUTIES & RESPONSIBILITIES:

• Direct and manage the day-to-day activities of the sales department, plan, organize, and assign work, develop and communicate strategies and goals. Advise staff of formal policies and procedures. 
• Recommend and/or initiate salary, disciplinary, or other human resources-related actions in accordance with Company rules and policies. Alert management of potentially serious issues.
• Create, train, and motivate a sales team that is responsible for developing new accounts, maintaining existing accounts, and implementing sales strategies to achieve revenue goals and maximize profits for the hotel, while maintaining guest satisfaction.
• Develop and maintain relationships with key clients to produce group and/or convention business, to include room sales, food & beverage sales, and catering/banquet services. 
• Achieve budgeted revenues and maximize profitability within all areas of responsibility.  Drive the preparation of the annual departmental operating budget, the hotel marketing plan and business plan, and financial plans which support the overall objectives of the hotel.  Produce monthly reports and sales forecasts.
• Develop hotel-level tactical sales plans and special programs that drive measurable, incremental occupancy, increase average rates, increase business volume during off-peak periods, increase local food and beverage and banquet sales, and enhance the image of the hotel in the local community. Monitor sales activities/performance to ensure actual sales meet or exceed established revenue plan. 
• Identify operational problems that impact the effectiveness of marketing activities and overall hotel sales performance and work with appropriate department heads on solutions.
• Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and increased rate.  Create and develop special events and sales blitzes to showcase the hotel to potential clients.
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