Director of North America Marketing, Specialty Diagnostics -Remote within US EST or CST

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Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.

Lead the Future of Specialty Diagnostics in North America!

Become the Marketing Director for the Syva, IMMULITE & Plasma Proteins Portfolio

Every day, laboratories across North America rely on accurate, reliable diagnostics to make critical patient decisions. At Siemens Healthineers, we’re committed to elevating that standard — and we’re looking for a strategic leader who wants to play a key role in shaping what’s next.

If you’re driven by meaningful impact, energized by complex markets, and ready to influence a high‑visibility portfolio, this is your opportunity.

In this strategic leadership role, you will guide the Syva, IMMULITE, and Plasma Proteins portfolio across the U.S. and Canada. You will lead a team of Marketing and Product Managers, shape commercial execution, and drive growth for solutions that directly impact patient care, laboratory performance, and clinical outcomes. This is a highly visible, influential position with direct responsibility for portfolio health, market positioning, and long‑term business strategy.

What You’ll Lead

• Full portfolio life‑cycle management and coordination with global Specialty Business Line teams
• Development and execution of pricing, segmentation, promotions, and sales enablement strategies
• Leadership, coaching, and development of a high‑performing marketing team
• Market trend analysis and growth initiatives to strengthen competitive positioning
• Collaboration with Clinical/Scientific Marketing to leverage evidence and collaboration studies
• Executive‑level customer presentations delivering clinical, operational, and financial value
• Cross‑functional strategic projects aligned to North American business priorities

What You Bring

• Must have 8+ years of marketing or commercial experience in specialty diagnostics
• 4+ years of experience managing direct reports
• Proven expertise with Syva, IMMULITE, or Plasma Proteins markets preferred
• Strong understanding of laboratory operations, Chemistry, and Immunoassay testing
• Experience with CRM, funnel analytics, and market insights tools
• Bachelor’s degree in medical sciences, business, or marketing
• Ability to travel up to 25%

Why Join Siemens Healthineers?

As a global leader in diagnostics and healthcare innovation, we empower our teams to advance technology that improves lives. In this role, you will:

• Influence strategy for a flagship specialty portfolio
• Collaborate with global and regional leadership teams
• Work in a mission‑driven, science‑centered environment
• Receive competitive compensation, comprehensive benefits, and flexible work options
• You’ll have the autonomy to lead, the support to grow, and the opportunity to make a measurable impact on laboratories and patients across North

This position is based in Tarrytown, NY, with the option for remote work for qualified candidates located on the East Coast of the United States or Canada.

America.

Ready to Make an Impact? We invite you to apply and help shape the future of specialty diagnostics.
 

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Who we are: We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.

How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

To find out more about Siemens Healthineers businesses, please visit our company page here.

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