Social Media Content Creator

We are…
A leading digital sports media group with a large global presence. Our Better Collective brands, including Action Network, Playmaker, Rotogrinders, HLTV, and The Nation Network, attract over 400 million monthly visits. At Better Collective, we believe in the power of sports to unite and inspire people. With our innovative approach and fan-first mentality, we're redefining how sports content is consumed and shared.

Like all winning teams, we value respect, creativity, and fun. We operate in a dynamic environment where collaboration drives ideation and where you will help shape the ever-growing sports media landscape as we know it. Here at Better Collective, we provide an opportunity for your voice to be heard and create a space where you can have fun in the process. We’re not just about work, rather we look to build a community that celebrates victories, learns from hardships, and grows as one. Whether a sports fan or just curious, Better Collective is the place where your talent can shine while you make a real impact along the way.

Join us and become part of an exciting journey!

You are…

A creative and strategic social media content creator with a passion for sports and a knack for storytelling. You excel at producing engaging short- and long-form video content that resonates across platforms like YouTube, TikTok, and Instagram.

• A creative and strategic social media content creator who can craft compelling short- and long-form content that captures the attention of audiences across platforms like YouTube, TikTok, and Instagram.

• Passionate about sports and have an understanding of the sports betting world.

• Data-driven to track audience behavior and platform trends to refine and optimize content strategies, ensuring maximum engagement and relevance.

• Skilled in managing and growing brand accounts, using tools like Adobe Creative Suite to produce high-quality videos and content.

You will...

• Produce original short- and long-form video content to be distributed across the Action Network’s digital channels (i.e. YouTube, TikTok, Instagram, etc.)

• Become an expert in Action’s talent and media franchises in order to create content that amplifies the work of its professional sports bettors, industry insiders, etc.

• Develop creation and distribution strategies in collaboration with Action’s production, social media, and talent teams.

• Track audience trends on the content created and the platforms it’s distributed on in order to adjust strategies as audience behaviors change over time.

• Occasional travel to cover in-person events at Action’s New York studio and other TBD destinations required.

• Other relevant duties as assigned.

Requirements

You have...

• 3-5 years of experience in social media content creation, including managing and growing social media accounts for businesses or brands.

• Experience in developing and executing social media strategies that align with business objectives and brand voice.

• Strong understanding of social media platforms and trends, particularly within the sports and/or sports betting sectors.

• In-depth knowledge of major social media platforms (especially YouTube, TikTok, and Instagram) and their best practices, algorithms, and tools.

• Ability to film and edit high-quality, innovative video content for social media platforms using content creation tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or equivalent.

• Strong understanding of social media metrics, analytics tools, and social media insights to track performance and optimize content strategies.

• Excellent communication skills, both written and verbal.

• Willingness to travel for in-person event coverage as needed.

What we offer…

• Generous benefits package and unlimited PTO

• Annual bonus

• Pet insurance

• Paid parental leave

• 401K match

• Growth opportunities