Senior Brand Manager - Brand Growth & Innovation

Senior Brand Manager - Brand Growth & Innovation

Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

In this role, you will:

• Develop, lead & gain support for 3–5 years innovation plans enabled by a new, breakthrough innovation platform across multiple KCNA brands & categories. 

• Collaborate with Brand Growth & Innovation Leaders to ensure that the innovation plans enabled by the breakthrough innovation platform are aligned to brand strategies & integrated within brand innovation portfolio.

• Lead and influence cross-functional partners in a matrix organization (includes R&E, Product Supply, Insights & Analytics, RGM, Design, and Sales) to operationalize the innovation programs, delivering on agreed business action standards.

• Advocate for superior consumer experience relentlessly as K-C teams build first-of-a-kind enterprise capabilities for the breakthrough innovation platform.

• Collaborate with multi-functional teams to get multiple major innovation programs ready for launch. This will involve – designing & delivering a superior consumer experience, assortment & pricing recommendations and customer sell-in stories.

• Leverage knowledge of P&L and collaborate with finance and other partners to bring forward real time recommendations that protect project goals (revenue, profitability) while solving issues facing the business.

• Engage with channel and sales strategy teams as an expert in voice-of-the-consumer and innovation subject matter, to help them build compelling, customized plans for their channels / retailers.

• Drive development of channel specific go-to-market strategies and plans to maximize presence in market (includes category management, shelving, and assortment strategies).

• Own project management across multiple innovation programs within the new innovation platform – A. Champion Design Thinking and Agile methodologies for own projects.  B. Develop, drive, and manage project plans with focus on tracking progress, identifying & mitigating risks and stakeholder management.

• Lead stimulus (concepts, mock-ups, presentations, AVs, Demos etc.) creation for consumer research, internal workshops, customer meetings, and internal stakeholder meetings.

• Help influence Kimberly-Clark NA LT & ELT stakeholders to secure their endorsement, through compelling storytelling that highlights how the new innovation platform can deliver on the different needs of consumers, customers & company. 

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

• Bachelors Degree in Business and/or Marketing. A Masters/ MBA with concentration in Marketing Degree preferred.

• At least