Senior Manager I, Product

Senior Manager I, Product

 

POSITION PROFILE

Responsible for product life-cycle management (launch, manage, and retire) in the Ricoh ecosystem. Ensure assigned products thrive across all channels and industries. Act as the technical SME on Ricoh products for both internal and external stakeholders. Position products competitively and maintain currency.

Provide product and portfolio development guidance. Establish new approaches to partnerships, that enable the portfolio to out-perform the market.

Reporting to the Director of Product Management, the Senior Manager I, Product is a senior position on the portfolio team and must be an industry leader with his/her respected technology.

 

JOB DUTIES AND RESPONSIBILITIES

• Maintain fitness of portfolio through full product lifecycle management, including complete and timely market and sales channel launch, ongoing maintenance of product positioning and end of life activities for obsolescence or portfolio rationalization
• Set and achieve annual plans in alignment with RCL targets and RNA Financial plan
• Drive adoption of current and new offerings, including engagement rate within each channel (i.e. how many reps / dealers are actively selling each product)
• Improve Services attachment rates by aligning print solutions to customer needs
• Customer Satisfaction & Retention improvement by addressing technology issues impacting product adoption
• Research and translate market and competitive analysis into product strategy decisions, while educating key stakeholders 
• Consider competitive price points, internal margin expectations, overall market potential and individual competitor risks while managing overall product portfolio
• Understand market factors that create opportunities and risks with our product portfolio, then set and execute a plan to address
• Cross-functional leadership in support of product performance optimization
• Work closely with the sales and marketing teams to devise strategies that drive unit sales, including strategy development, sales enablement, and performance tracking.
• Define and monitor key performance indicators (KPIs) to measure product success and inform future development.
• Identify potential risks to achieving sales targets and develop contingency plans.
• Provide regular stakeholder reporting on sales progress, challenges, and opportunities.
• Develop product positioning based on expected use cases and customer requirements, influencing Go To Market and Sales Enablement strategies.
• Provide SME guidance for the development of sales enablement tools and training (e.g. website, brochures, FAQs, launch announcements, etc.).
• Present and communicate value of assigned products to both internal and external stakeholders to maximize sales.
• Work closely with key stakeholders to provide product insights, competitive information, to influence product development and portfolio success.
• Measure product performance to recommend and implement appropriate actions to achieve targets
• Other duties as assigned

 

QUALIFICATIONS (Education, Experience, and Certifications)

• BA/BS degree from an accredited college/university; Master's degree desired"
• 10+ years of successful product management, marketing, or sales experience, and significant depth of knowledge in product area
• Experience in managing multiple complex projects and programs simultaneously - strong multi-tasking skills.
• Collaboration skills working across functional teams, with both internal and external stakeholders. Ability to engage the people at all levels throughout the organization.
• Attention to detail, analytical skills, and the ability to translate technical capabilities to benefits are a must
• Understanding of product(s) and related channels
• Understanding the sales cycles and product lifecycles and their respective pressures on the marketing functions to drive demand and revenue.

KNOWLEDGE, SKILLS AND ABILITIES

• Technical product knowledge regarding functionality and performance.
• Strong analytical skills particularly regarding financial performance and trends
• Strong communication and presentation skills. Ability to advocate and support a product to multiple stakeholders
• Highly self‑directed with a strong sense of initiative
• Ability to communicate effectively across all levels of an organization, especially executive leadership.
• Windows 365 suite
• Ability to travel (15%)

 

WORKING CONDITIONS, MENTAL AND PHYSICAL REQUIREMENTS

• Works primarily in a standard office e