Assistant Account Executive, Lifestyle (1 - 2 years experience required)

<p><strong>Who We Are:</strong></p> <p>At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.&nbsp;</p> <p>We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.</p> <p>Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.</p> <p>We are a collaborative mid-sized agency with an immediate opportunity for an Assistant Account Executive to join our growing Consumer Lifestyle team!</p> <p>The AAE is the backbone of a successful account team, helping to keep us organized and informed, while also assisting with the execution of integrated communications campaigns. You’ll work across 3-4 Consumer Lifestyle brands, focusing on programs that include earned media storytelling, gifting and influencer programming, events, and bold creative platforms.&nbsp;</p> <p><strong>The Experience You’ll Bring:</strong></p> <p>Media Relations</p> <ul> <li>Ability to build tight and relevant media lists using resources such as Cision and Muck Rack</li> <li>A baseline understanding of the earned media landscape, including cultivating and maintaining relationships with key media</li> <li>Experience crafting pitches that break through inboxes</li> <li>A solid foundation of some early media relationships you have cultivated in your early career</li> <li>A PASSION for conducting press outreach, building relationships and being resourceful to secure coverage</li> <li>Ability to monitor for coverage (client and competitive) + flag with appropriate context&nbsp;</li> </ul> <p>Influencer Programming</p> <ul> <li>Experience building relevant influencer rosters</li> <li>Supporting content review process</li> <li>Collecting and report back-end creator metrics with context&nbsp;</li> <li>Foundational ability to form relationships with and manage influencers/managers</li> <li>Facilitating breakthrough influencer giftings</li> </ul> <p>Event + Logistics Management&nbsp;</p> <ul> <li>Experience researching/vetting venues</li> <li>Building into run of shows + client briefing documents&nbsp;</li> <li>Managing key logist