VP, Product & Commercial Strategy

Vālenz® Health is the platform to simplify healthcare – the destination for employers, payers, providers and members to reduce costs, improve quality, and elevate the healthcare experience. The Valenz mindset and culture of innovation combine to create a distinctly different approach to an inefficient, uninspired health system. With fully integrated solutions, Valenz engages early and often to execute across the entire patient journey – from care navigation and management to payment integrity, plan performance and provider verification. With a 99% client retention rate, we elevate expectations to a new level of efficiency, effectiveness and transparency where smarter, better, faster healthcare is possible.
 

About This Opportunity: As the VP of Product and Commercial Strategy, you will be responsible for the overall performance, growth, and strategic direction of Valenz Bluebook, a healthcare cost-transparency and decision-support platform that helps members make informed, value-based care decisions.  

This role owns the end-to-end success of the product, driving measurable member savings, client value, and product revenue while ensuring Valenz Bluebook remains a core part of our member experience. This leader oversees product strategy, performance, and innovation, partnering closely with Technology, Member Engagement, Marketing, Finance, Legal, Sales, and Revenue teams to deliver sustained growth, strong margins, and meaningful outcomes for clients and members. 

Things You’ll Do Here:

Product Strategy & Performance 

• Own the overall performance, growth, and financial health of Valenz Bluebook, with direct accountability for contribution margin, revenue growth, and forecast accuracy.  

• Define and execute the product strategy and roadmap, prioritizing initiatives that increase adoption, engagement, savings, and long-term client value.  

• Lead performance management by tracking and acting on key indicators including utilization, conversion, savings, rewards engagement, and member satisfaction.  

• Use data, experimentation, and market insight to continuously evolve the product and strengthen its role within the broader Valenz ecosystem.  

Go-to-Market & Market Adoption 

• Own and drive go-to-market strategy for Valenz Bluebook, partnering with Marketing and Member Engagement on positioning, messaging, launch execution, and ongoing optimization to maximize adoption, awareness, and revenue performance.  

• Partner with Revenue and Sales as a product evangelist, directly supporting key deals, renewals, and client conversations by clearly articulating product value, differentiation, and performance.  

• Serve as a C-suite-facing product leader, confidently presenting product strategy, performance, and value to clients, partners, and executive stakeholders.  

Cross-Functional Leadership & Execution 

• Partner with Technology to deliver roadmap initiatives on time, ensuring solutions are scalable, reliable, and positioned for successful market adoption.  

• Identify, evaluate, and execute partnerships or integrations that expand capabilities, differentiation, and revenue potential.  

• Partner with Finance on pricing strategy, margin management, and forecasting, and with Legal on contract structure and governance.  

• Serve as the executive owner and internal authority for Valenz Bluebook, aligning cross-functional teams around priorities, outcomes, and performance expectations. 

Reasonable accommodation may be made to enable individuals with disabilities to perform essential duties.

What You’ll Bring to the Team:

• Bachelor’s degree in business, healthcare analytics, or related field.  

• A results-oriented mindset with a bias toward action, experimentation, and continuous improvement.  

• Demonstrated success leading go-to-market strategy and execution, with strong marketing partnership and the ability to confidently engage and influence senior client stakeholders.  

• Proven cross-functional leadership and influence, including deep partnership with Sales, Marketing, and executive stakeholders to drive both product strategy and commercial success.  

• Strong financial and analytical acumen, with the ability to interpret performance data and translate insights into clear product and business decisions.  

• Proven track record leading products that drive measurable adoption, engagement, and value (utilization, conversion,