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CRM Campaign Manager
Publicis GroupeHungaryfull_timeVerifiedPosted 27 May 2024
About the role
<h3>Job Description</h3><p><strong>Publicis Le Pont</strong> is a one-stop-shop that connects scalable operations with creative agility. We are the ultimate partner that can lead your digital transformation with speed, efficiency and consumer-first approach. Through the Publicis Power of One we are seamlessly connecting three European Centres of Excellence: Commerce & Production, Data & Technology and Content & Creativity. These pillars define modern KPIs, but the magic happens only when they are connected. We work globally, creating strategies and digital materials for many global brands and businesses. </p><p><strong>In Hungary</strong>; our multinational team represents over 300 people from across 25+ different countries, providing integrated solutions and diverse expertise that shape how Fortune 500 companies and brands communicate from Europe to the US and China. </p><p>We are a group of communication professionals deeply rooted in the values of diversity and inclusion, working for better futures at speed by turning the magical combinations of many into the Power Of One!</p><p><strong>And we are proud to be the first agency in Hungary to get the Great Place To Work® certification! </strong></p><p><strong>CRM CAMPAIGN MANAGER </strong></p><p>We are looking for a <strong>CRM Campaign (Digital Project) Manager</strong> who will be dedicated to specific markets where their main responsibility will be to support the user journey creation and process owner of the campaign execution and launch in the CRM tool. As a CRM Campaign Manager, you will be also responsible for overseeing the campaigns on your market and own the campaign calendar management. You will need to ensure technical feasibility review and testing in place, coordinate the campaign execution according to the agreed flow and QA with the Campaign Developer. You will need to follow the agreed SLA and apply the best practices from the global Playbook. You will have to gain deep understanding on the CRM tool (capabilities, best practices etc.) and promotion setup rules. </p><p><strong>What else will you do as a CRM Campaign Manager? </strong></p><ul><li>Brief the Campaign developers and plan their task ahead (resource management) </li><li>Build the targeting and the skeleton of the campaign in the CRM tool </li><li>Collaborate with the CRM Managers and Data analyst to build the most valuable user journey </li><li>Following the daily process with internal and external partners </li><li>Participate on CRM tool trainings </li><li>Read and understand data from dashboards and campaign report analysis </li><li>Understand Data architecture </li><li>Participate on Client Calls, Presentation and email threads and represent the technical knowledge there </li><li>Think of possible user journey scenarios and to create flows accordingly </li><li>Responsible for QA of the campaigns and solving incidents and issues at campaigns that they own </li></ul><p><strong>We are looking for you if</strong> you have at least 3 years of experience working at a local, multinational or CRM agency and you have experience with CRM tools, email marketing or technical coordination for promotion setup. Even better if you have experience working with multinational FMCG clients or in multi-country coordination. </p><p>If you have a logical thinking, great problem-solving and project management skills, you are able to handle multiple projects at the same time, you don’t find it hard to manage projects by yourself, you are able to understand and present data findings, you have worked with CRM or marketing automations tools and/or email marketing; or you have any experience in campaign setup on social media or website, you are capable of working in fast-paced work environment and in constant changes (within or out of the team), you have a tolerance of repetitive workflows then do not hesitate to submit your application, we want to see your profile! </p><p><strong>Why should you join Publicis Groupe? </strong></p><ul><li><strong>Multicultural and diverse environment</strong> - We have more, than 350 colleagues (and counting), talents coming from every part of the world, why not join us and learn some Portuguese during lunch breaks? </li><li><strong>Flexible working hours</strong> - The working hours are also flexible. Here we have to mention that as we work for clients, you cannot do your job during the evening, but if you have a dentist’s appointment at 3 p.m., we won’t say you can’t go. </li><li><strong>Market-competitive salary</strong> - We will give you a salary that reflects your hard work. During the selection process we will try and find that sweet spot, which will make you happy when you open your offer letter. </li><li><strong>Work Your World program</strong> – Would you like to experience working from a different country for a couple of weeks? Start dreaming about your favorite location because with us, you can do it! Just pick a Publicis Groupe
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