Business Development and Marketing Manager – Products

Overview

Mayer Brown is an international law firm positioned to represent the world’s major corporations, funds, and financial institutions in their most important and complex transactions and disputes. We are recognized by our clients as strategic partners with deep commercial instincts and a commitment to creatively anticipating their needs and delivering excellence in everything we do.

We are a collegial, collaborative, and diverse firm where highly motivated individuals with an unwavering commitment to excellence receive the opportunity, support, and development they need to grow, thrive, and realize their greatest potential all while supporting the Firm’s client service principles of excellence, strategic partnership, commercial instinct, integrated strengths, innovation, and collaboration across our international firm.

If you enjoy working with team members whose defining characteristics are exceptional client service, initiative, professionalism, responsiveness, and adaptability, you may be the person we are seeking to join our Business Development and Marketing department in our Chicago or Washington, D.C. office, as a Business Development and Marketing Manager.

The Business Development and Marketing Manager will support Mayer Brown’s Employment and Benefits practice including Employment and ERISA Litigation, Employee Benefits and Global Mobility and Migration. This role will lead the business development and marketing efforts of the group, which is a key strategic priority for the firm, and help expand our reputation as a leading global legal advisor to our clients. Join us and be part of a flourishing team where you will have the opportunity to lead and shape the marketing efforts of a practice that is renowned for its extensive experience, skilled advocacy, and cutting-edge insights.

Responsibilities

Essential Functions: 

• Business Plans & Infrastructure
  • Develops and supports annual marketing and business development business plan development focused on priorities outlined by firm leaders and/or assigned teams, including thought leadership platforms, communications, and client outreach
  • Collaborate with Business Development & Marketing department leadership and group leaders to develop annual budgets to support initiatives outlined in business plan(s) or as outlined by leadership, including specifying key strategic and tactical objectives and means to achieve annual goals
  • Manage day-to-day responsibilities to ensure that assignments and projects are properly managed and in alignment with the firm’s overall strategic efforts, and that service to clients is exceptional
  • Support the onboarding and integration of lateral lawyers
• Business Development & Profile Raising Initiatives
  • Develop and support the implementation of key BD initiatives, including priority client targeting and campaigns, client satisfaction, client seminars and networking events, as well as other initiatives to enhance business development efforts
  • Engage in research and analysis and competitive intelligence-gathering
  • Support the collection and maintenance of CRM-based contact and other data for marketing planning and for mailing lists
  • Support in the collection and reporting of matter experience
  • Partners with BD&M colleagues to facilitate the completion of directory submissions; regional surveys; league table/industry survey content; specific lawyer and practice awards and accolades; and other profile-raising initiatives on behalf of the industry group
  • Support coordination of business development training for lawyers
• Pitches & Proposals & Marketing Materials
  • Manages responses to RFPs, and pitch, presentation, and other opportunities via the development of written proposal and presentation materials for the industry group and liaise with others when relevant
  • Develop new marketing brochures and edit and refine existing ones; maintain practice descriptions in BD&M-shared systems
  • Periodically review and consult with lawyers regarding their bios and practice descriptions to ensure that they are current
• Local Office Support
  • When relevant, provide support for seminars, sponsorships, and other events and initiatives pursued by the firm in your local office
  • When relevant, support the onboarding and integration of lateral lawyers
• Other
• • Assist with the supervision and training of more junior team members
  • Performs other duties as assigned or required to meet Firm goals and objectives

Qualifications

Education/Training/Certifications: