AVP, Market Development- Consumer Accessories
AT&TAbout the role
Job Description:
AVP-Market Development- Consumer Accessories
Job Summary:
We are seeking an accomplished and visionary AVP to lead our accessories business across the enterprise and drive end-to-end product lifecycle management. This role is accountable for strategic growth, high-impact partnership development, operational excellence, and innovative product leadership. The AVP will oversee cross-functional teams to accelerate revenue, expand market share, and deliver exceptional profitability across multiple channels and product lines.
Key Responsibilities:
Strategic Leadership & Business Growth
P&L Responsibilities
Set and execute the vision for the wireless accessories business, ensuring achievement of annual revenue, unit, market share, and profit goals.
Drive business expansion by launching new channels, markets, customers, and product categories.
Develop and implement strategies that align with company pillars and long-term objectives, ensuring competitive differentiation and sustainable growth.
Executive Partnership Management
Cultivate and maintain robust relationships with carrier partners, suppliers, and key stakeholders.
Negotiate high-value purchasing agreements and commercial terms that maximize organizational value.
Lead innovative, consumer-facing partnership initiatives to capture market opportunities and deliver best-in-class launch performance.
Product Lifecycle & Portfolio Management
Oversee the full lifecycle of the wireless accessories portfolio—from ideation and launch through growth, maturity, and retirement.
Make critical product decisions regarding promotions, repositioning, and end-of-life strategies.
Drive multi-year product planning, leveraging market insights, customer feedback, and performance analytics.
Operational Excellence & Transformation
Direct supply chain strategy, including demand forecasting, packaging, distribution, and risk mitigation to optimize channel performance.
Lead major business transformations, such as market disruptions, renegotiating agreements while sustaining growth.
Design and implement go-to-market strategies, collaborating with marketing, engineering, and sales to ensure successful product launches and ongoing adoption.
Financial Management & Business Analytics
Develop comprehensive forecasts and reporting on revenue, market performance, and strategic adjustments for executive leadership.
Define and track key metrics (KPIs) to monitor business and product health, using analytics to identify opportunities for optimization and increased profitability.
Team Leadership & Talent Development
Lead, mentor, and develop a high-performing, cross-functional team, fostering a culture of innovation, accountability, and continuous improvement.
Influence hiring, development, and succession planning decisions to ensure organizational strength.
Innovation & Continuous Improvement
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