Associate Digital Marketing Manager

About Us:

YipitData is the leading market research and analytics firm for the disruptive economy and most recently raised $475M from The Carlyle Group at a valuation of over $1B. Every day, our proprietary technology analyzes billions of alternative data points to uncover actionable insights across sectors like software, AI, cloud, e-commerce, ridesharing, and payments.

Our data and research teams transform raw data into strategic intelligence, delivering accurate, timely, and deeply contextualized analysis that our customers—ranging from the world’s top investment funds to Fortune 500 companies—depend on to drive high-stakes decisions. From sourcing and licensing novel datasets to rigorous analysis and expert narrative framing, our teams ensure clients get not just data, but clarity and confidence.

We operate globally with offices in the US (NYC, Austin, Miami, Mountain View), APAC (Hong Kong, Shanghai, Beijing, Guangzhou, Singapore), and India. Our award-winning, people-centric culture—recognized by Inc. as a Best Workplace for three consecutive years—emphasizes transparency, ownership, and continuous mastery.

 

What It’s Like to Work at YipitData:

YipitData isn’t a place for coasting—it’s a launchpad for ambitious, impact-driven professionals. From day one, you’ll take the lead on meaningful work, accelerate your growth, and gain exposure that shapes careers.

Why Top Talent Chooses YipitData:

• Ownership That Matters: You’ll lead high-impact projects with real business outcomes
• Rapid Growth: We compress years of learning into months
• Merit Over Titles: Trust and responsibility are earned through execution, not tenure
• Velocity with Purpose: We move fast, support each other, and aim high—always with purpose and intention

If your ambition is matched by your work ethic—and you're hungry for a place where growth, impact, and ownership are the norm—YipitData might be the opportunity you’ve been waiting for.

About The Role:

We’re hiring a Digital Marketing Associate to help execute and scale our paid advertising, social media, earned media, and partnership efforts, with a strong focus on driving brand awareness and external visibility. This U.S.-based role is ideal for a marketing professional who enjoys working across external-facing channels and balancing hands-on execution with thoughtful strategic input.

In this role, you’ll partner closely with senior marketing leadership to bring paid, social, media, and partnership strategies to life—helping increase awareness, reach, and engagement among priority audiences. You’ll own meaningful day-to-day execution and coordination across channels, directly shaping how our brand shows up in the market.

As Our Digital Marketing Associate You Will:

• Paid Advertising (LinkedIn & Google)
• Execute, manage, and optimize paid advertising campaigns across LinkedIn and Google with an emphasis on awareness, reach, and engagement
• Support audience targeting, creative testing, and budget pacing
• Monitor performance and report on metrics such as impressions, reach, and CTR
• Collaborate with internal teams on landing pages, messaging, and campaign assets
• Social Media Strategy & Execution
• Help shape and maintain a consistent social media strategy designed to increase brand awareness and engagement
• Own the social content calendar and publishing cadence
• Draft and publish posts, collaborate on visuals, and ensure messaging is on-brand
• Track engagement and performance trends and share insights and recommendations
• Media & Reporter Outreach
• Support earned media efforts focused on outreach and placements, including:
• Researching relevant reporters and publications
• Maintaining media and reporter contact lists
• Coordinating contributed content, quotes, and background materials
• Track media placements and support reporting on awareness impact
• Partnerships & External Relationships
• Help manage and maintain marketing-related partnerships that expand reach and awareness
• Coordinate deliverables, timelines, and communications with external partners
• Support co-marketing efforts, sponsorships, and partnership-driven initiatives
• Keep partnership documentation and status updates organized and up to date
• Cross-functional Collaboration
• Work closely with content, design