Associate Brand Manager
Crunchyroll Inc.About the role
About Crunchyroll
WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.
Join our team, and help us shape the future of anime!
About the role
The Associate Brand Manager plays a key role in enabling brands and licensors to thrive in our streaming and other omni-channel experiences. In this role you will be a key stakeholder between our licensors and internal teams to ultimately drive and enable marketing collaborations and events.
- Know your assigned brands thoroughly to enable strong marketing collaborations that resonate with the brand.
- Be the key point of contact for the brand’s licensor for requests. Provide periodic updates for new and existing brands to each partner. Proactively update changes to exploitation strategy and rationale behind the change.
- Oversee the exploitation and use of the brand’s likeness by coordinating internal approvals & external approvals with Licensors when necessary.
- Coordinate marketing promotions for respective Licensors and their associated talent at events/conventions.
- Document team processes on Confluence and keep existing documentation up to date
- Be responsible for pulling and compiling viewership data and other reporting metrics for content partners on both a regular and ad-hoc basis
- Work with other departments to obtain promotional data for monthly reports
- Support the Brand Management team with various administrative and operational duties and day-to-day operations as needed
As an Associate Brand Manager, you will report to the Senior Brand Manager.
We are considering applicants local to our Culver City, San Francisco, and Dallas offices.
About You
We get excited about candidates, like you, because...
- 2- 3 years of work experience
- 1+ year of partnership management and cross-functional department experience
- You excel in keeping track of multiple projects in different stages of completion and progress
- Well-organized and detailed oriented, you’re self-driven and own and manage your deliverables without intervention
- Ability to be flexible and to change directions quickly, able to adapt to a fast-paced environment and deal with ambiguity
- Understanding of working with partners from different cultural backgrounds, particularly Japanese business culture
- Be a team player and understand that everyone plays a role on the team, and also works together to help one another out
- Be proactive, with an optimistic attitude, You like to learn new things and look into better ways of making tasks more efficient. You’re also not afraid to ask questions when needed.
- Be comfortable stretching and learning outside of your defined role, open to taking on new challenges and tackling tasks outside of your comfort zone
- You’re a great communicator, able to be both professional and flexible when working with business partners and internal teams. Being able to write professionally is a plus.
- Proficient in either Mac or PC, comfortable navigating software outside of Microsoft Office / Google Apps suites.
- Experience using content delivery software (Aspera, SFTP, etc) and CMS backend systems a plus.
- Bachelor’s degree
- A plus if you are fluent in Japanese and you can communicate effectively with Japanese-speaking partners, both in written and verbal communication
About the Team
Your love for anime, and pop culture pushes you to thrive in a fast-paced environment and be an excellent teammate. The Brand Management team expects that our streaming and other omni-channels enjoy healthy growth to scale and engage, are attractive to licensors and their representatives, are credible with audiences, and set the pace for the rest of the industry. The position requires strong partnership and collaboration with our creators/licensors in Japan, and global teams in marketing, communications, content, business development, and product.
Why you will love working at Crunchyroll
In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:
- Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
- Flexible time off policies allowing you to take the time you need to be your whole self.
- Generous medical, dental, vision, STD, LTD, and life insurance
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